Senior Manager, Social Media Lead

Position Summary

Headquartered in Englewood Cliffs, N.J., Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. For more than four decades, Samsung has driven innovation, economic growth and workforce opportunity across the United States—investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services and AI technology, we’re creating smarter, sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd.
To learn more, visit Samsung.com. For the latest news, visit news.samsung.com/us.
 
People | Excellence | Change | Integrity | Co-Prosperity

Role and Responsibilities

We're looking for a Senior Manager, Social Media Lead to join Samsung Electronics America, Inc. (SEA)’s Media Center of Excellence (COE). This role will be instrumental in defining and scaling social media strategy best practices and insights across all lines of business. This is a strategic leadership position that requires a deep understanding of the social media landscape, a data-driven mindset, and the ability to collaborate with a wide range of stakeholders to drive business growth.

  

Operational Excellence:

• Act as in-house paid social media expert to support marketing teams full funnel campaigns and scale across all SEA lines of business
• Establish best practices, testing roadmaps, governance, and playbooks for social media across the organization.
• Ensure brand consistency and operational efficiency for all social activities and scale across all lines of business.

Cross-Functional Collaboration:

• Partner with marketing, product, creative, ecommerce and influencer teams to integrate social media into broader campaigns and product launches.
• Serve as the central social media expert for the organization.

Platform & Agency Management:

• Build and nurture strong, strategic relationships with key social media platforms (e.g., Meta, TikTok, etc.) and external agencies.
• Serve as the primary point of contact to ensure we are leveraging the latest features, beta programs, and insights to our advantage and share across SEA.

Organizational Insight Sharing:

• Act as a central liaison to facilitate the cross-sharing of insights, best practices, and test and learn findings across SEA

Performance & Measurement:

• Partner with marketing teams to define key performance indicators (KPIs) and build a robust measurement framework to track the effectiveness of social media initiatives.
• Use data and insights to optimize strategies and demonstrate ROI.

Innovation:

• Stay ahead of social media trends, algorithm changes, and emerging platforms and guide marketing teams with innovative projects.
• Test and learn new strategies to maintain a competitive advantage in the ever-evolving social landscape.

Skills and Qualifications

Minimum Qualifications:

• Bachelors in Marketing, Business or related field
• 8+ years of experience in social media marketing, agency or center of excellence experience a plus
• Deep expertise in social media platforms (e.g., Facebook, Instagram, TikTok, Reddit YouTube, etc.). Proven track record of developing and executing successful social media executions.
• Strong analytical and quantitative skills with the ability to translate data into actionable insights.
• Excellent communication and interpersonal skills. You can inspire and motivate key stakeholder teams, manage multiple projects simultaneously, and thrive in a fast-paced, high-growth environment.

  

 #LI-RL3

  

Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/ 

Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/ 

NEW JERSEY ONLY

The salary range for this role is expected to be between $157,500 and $194,500.  Actual pay will be determined considering factors such as relevant skills and experience, and