Senior Vice President: Thank You Rewards Strategy and Program Management

Citi ThankYou Rewards is an award-winning, enterprise loyalty program with over 15 million members. The program is a cornerstone of Citi Cards strategy and is one of the top execution priorities for the business. The program aims to build a ubiquitous redemption currency by offering achievable and aspirational rewards wherever and whenever customers want them, while delivering a best-in-class and personalized customer experience every step of the way.

ThankYou Rewards strives to deliver rewards wherever and whenever for our customers, Shop With Points/Pay With Points/Points Transfer are key contributors to our ubiquity strategy. As we grow, our vision is to develop integrated relationships in priority categories while enabling alternative online solutions to deliver full redemption breadth and flexibility to our members at attractive economics.

The Thank You Rewards Strategy and Program Management position will lead rewards strategy, digital innovation, mix shift product owner and customer experience.  This is an exciting role as this leader will be working to define the future of TY and how Citi continues to differentiate in the marketplace.  This role will report directly to the Head – Citi TY Rewards and Travel.

Responsibilities:

• Evolve the overall Mobile & ThankYou.com digital Strategy ensuring we are delivering a top tier seamless redemption experience. 
• Ensure flawless execution of the servicing strategy focused on servicing performance, planning for programmatic and functional changes and elevating awareness of issues / platform breaks.
• Lead Reward communication by continuing to refine rewards communications across Service Emails & Letters, FAQ’s, Welcome Kits and Communication Change Management (CCM)’s.
• Rewards mix shift product owner focused on working with various internal business partners to drive numerous mix shift opportunities in our Mobile & ThankYou.com channels.
• Partner closely with marketing on delivery of marketing creatives and assets to enable mix shift personalization, features and logic.
• Proactively identify customer pain points and prioritize solutions to quickly address issues.
• Work with numerous teams to address and close out reporting issues associated with calculating reward costs.

Qualifications:

• Bachelor's degree required; advanced degree a plus.
• Strong verbal and written communication skills, including presentation skills.
• Project management and governance experience with the proven ability to develop project plans and drive a diverse group of stakeholders to identify and achieve milestones within deadlines.
• Superior organizational skills, with proven ability to successfully manage multiple, concurrent priorities in addition to strong judgment and critical thinking skills.
• Self-motivated with a passion for establishing and maintaining a culture of control within the business.
• Demonstrated relationship management skills with ability to deepen relationships, build partnerships, and influence a group of diverse stakeholders across the businesses and key functional support areas.
• Detail oriented, with proven ability to question and identify opportunities within existing processes and business practices by leveraging previous experiences and knowledge of the business.
• Deep functional knowledge of Credit Card Rewards is a plus.
• Pragmatic problem-solver, forward thinker with independence of thought.

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Job Family Group:

Consumer Sales

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Job Family:

Consumer Product Sales

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Time Type:

Full time

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Primary Location:

New York New York United States

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Primary Location Full Time Salary Range:

$176,720.00 - $265,080.00

In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.

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