Sr. Programmatic Strategist

The InMobi Story 

We like big challenges. Building a new company in 2007 was no ordinary task. As the recession hit, the iPhone was born and launched a revolution. Mobile advertising wasn’t yet a thing, other than SMS, and venture capital funding was hard to come by for four guys in India.   
 

Yet with passion, foresight, and conviction – InMobi charted its own course, helping to transform the way consumers engage with their phones and create today's booming app economy wherein consumers now spend 4.2 hours per day.   

After fourteen years of innovation, our end-to-end advertising software platform, connected content and commerce experiences have formed a powerful engine for growth that activates audiences, drives real connections, and diversifies revenue for companies around the world. 
 

Our global organization of InMobians are excited to continue discovering and developing impactful technologies that will continue to transform people, businesses, and society. 

 

Title: Sr. Programmatic Strategist

Location: New York (in office 2-3 days per week)

Position Summary:  

Reporting to the CSM pod leads, this role is responsible for driving customer success and revenue growth for a certain vertical(s).  This role will work collaboratively across disciplines to craft our media strategy and execution to ensure that we articulate the best Inmobi offerings to the client and maintain a solid relationship with the advertisers, agencies, trading desks etc. 

 

The Impact You'll Make:

• Own account strategy (relationship management, upsell, cross sell and campaign delivery) for a portfolio of advertising clients
• Be responsible for account retention and growth plans, revenue and margin management, and up- selling/cross selling to increase book of business 
• Drive end to end solution management for campaigns (pre-sales media planning, client onboarding, campaign delivery and post campaign deliverables), to drive business results
• Partner closely with internal teams (sales engineering, traders, ad operations, creative services, QA) to drive cross functional projects for the clients
• Lead campaign analysis and review; provide consultative guidance to clients during weekly, bi- weekly discussions and quarterly business reviews
• Work with sales engineering team to liaise with third party partners like attribution and viewability measurement companies (MMPs), data platforms (DMPs), verification vendors etc.

 

The Experience You'll Need:

• Bachelor's degree or equivalent practical experience   
• 4+ years overall experience, with at least 3 years in digital and/or programmatic advertising
• Experience in digital advertising, enterprise solutions, online media buying and advertising technologies 
• Experience of working in client facing roles managing relationships and account strategy
• Experience of working with cross-functional teams and building relationships across internal teams   
• Demonstrated strategic and analytical sales and account management approach   
• Must be willing to work with global teams across time zones and plan work accordingly

 

About Us 

InMobi  is the leading provider of content, monetization, and marketing technologies that fuel growth for industries around the world. Our end-to-end advertising software platform, connected content and commerce experiences activate audiences, drive real connections, and diversify revenue for businesses everywhere. With deep expertise and unique reach in mobile, InMobi is a trusted and transparent technology partner for marketers, content creators and businesses of all kinds.  

Incorporated in Singapore, InMobi maintains a large presence in San Mateo and Bangalore and has operations in New York, Chicago, Kansas City, Delhi, Mumbai, Beijing, Shanghai, Jakarta, Manila, Kuala Lumpur, Sydney, Melbourne, Seoul, Tokyo, London and Dubai. To learn more, visit inmobi.com.    

 

Our Purpose  
InMobi creates transformative mobile experiences and software platforms to positively impact people, businesses, and societies around the world.   

We believe that our innovations at the intersection of artificial intelligence, commerce, and the creator economy will revolutionize the way consumers use their mobile devices. Our mission is to power our customers’ growth with innovative content and commerce experiences that help them activate their audiences and drive real connections. How do we do it?