Senior Product Manager, Hemophilia A Factor Marketing, US, Rare Blood Disorders

Job Title: Senior Product Manager, Hemophilia A Factor Marketing, US, Rare Blood Disorders

Location: Cambridge, MA

About the Job

Sanofi Specialty Care has pioneered the development and delivery of transformative therapies for patients affected by debilitating diseases for over 30 years. We accomplish our goals through world-class research, collaboration with the global patient community, and with the compassion and commitment of our employees. Sanofi Specialty Care’s portfolio of transformative therapies, which are marketed in countries around the world, represent ground-breaking and life-saving advances in medicine. Sanofi Specialty Care employees benefit from the reach and resources of one of the world's largest pharmaceutical companies with a shared commitment to improving the lives of patients.

Sanofi’s Rare Blood Disorders franchise has a diverse and fast-growing portfolio. This includes late-stage launching candidates in hemophilia, immune thrombocytopenia, autoimmune hemolytic anemia diseases as well as several promising compounds in the pipeline.

The SPM, ALTUVIIIO Marketing will be responsible for execution of HCP Peer-to-Peer marketing and supporting HCP marketing tactics for ALTUVIIIO- a highly visible and priority launch asset for Sanofi Specialty Care. Since its FDA approval in 2023, ALTUVIIIO has been steadily gaining market share and represents tremendous opportunity ahead to positively impact the Hemophilia A community. This role will work in close partnership with key U.S. functional partners including Thought Leader Liasons, Sales, Digital Marketing & Insights, as well as our Global Marketing teams. This role reports to the Head of Hemophilia A Factor Marketing within the U.S. Rare Blood Disorders franchise in Sanofi. The position will be based in Cambridge, MA.

We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.

Main Responsibilities

• Support execution of US commercial strategy for the Hemophilia A Factor Replacement portfolio, ALTUVIIIO and ELOCTATE, with focus on HCP Peer-to-Peer marketing tactics

• Lead brand level initiatives that span HCP channels inclusive of creation, development, and implementation of branded and unbranded strategy, tactical plan, and marketing materials (content creation, design, approvalprocess, training, and execution)

• Collaborate with US cross-functional partner such as Thought Leader Liasons, Medical, Digital, & Insights, and Global Hemophilia A marketing to ensure alignment with US strategy

• Collaborate extensively with marketing, sales force, training, Promotional events and other functions to ensure we are achieving key milestones, brand goals, and budget targets

• Partner closely with field teams to gain alignment and ensure execution of strategy and to provide support, monitor performance, and uncover opportunities and issues in execution

• Optimize strategies and tactics based on insights and learnings

• Manage external vendor relationships and budgets to ensure effective execution of strategy and tactical plan

About You

Qualifications

• Bachelor degree required, MBA preferred

• Minimum of 5+ years of progressive experience marketing in pharmaceutical/biotech commercial teams with a minimum of 2 years of experience marketing drugs in the U.S. is required. 

• Hemophilia or rare disease experience preferred but not required

• Demonstrated abilities to prioritize and manage multiple projects, and effectively influence, collaborate, and communicate with internal and external partners

• Ability to communicate and work closely with the following business functions to successfully lead initiatives: Patient