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Sr. Channel Marketing Manager – Mobile NR
WorldLink USUnited Statesfull_timeVerifiedPosted 7 Mar 2025
About the role
TITLE: Sr. Channel Marketing Manager – Mobile NR
POSITION TYPE: Full Time (W2)
LOCATION: Edina, MN
ABOUT WorldLink:
WorldLink is a rapidly growing information technology company at the forefront of the tech transformation. From custom software development to cloud hosting, from big data to cognitive computing, we help companies harness and leverage today’s most cutting-edge digital technologies to create value and grow.
Collaborative. Respectful. Work hard Play hard. A place to dream and do. These are just a few words that describe what life is like at WorldLink. We embrace a culture of experimentation and constantly strive for improvement and learning.
We take pride in our employees and their future with continued growth and career advancement. We put TEAM first. We are a competitive group that like to win. We're grounded by humility and driven by ambition. We're passionate, and we love tough problems and new challenges. You don't hear a lot of "I don't know how" or "I can't" at WorldLink. If you are passionate about what you do and having fun while doing it; tired of rigid and strict work environments and would like to work in a non-bureaucratic startup cultural environment, WorldLink may be the place for you.
For more information about our craft, visit https://worldlink-us.com .
WHO we’re looking for:
We are looking for a Sr. Channel Marketing Manager – Mobile NR who will be responsible for formulating and managing channel marketing plans and programs, including formulating Go-To-Market strategies for national and regional (NR) retailers across all of Mobile product categories: Watches, Buds, Rings, Accessories.
Role and Responsibilities:
POSITION TYPE: Full Time (W2)
LOCATION: Edina, MN
ABOUT WorldLink:
WorldLink is a rapidly growing information technology company at the forefront of the tech transformation. From custom software development to cloud hosting, from big data to cognitive computing, we help companies harness and leverage today’s most cutting-edge digital technologies to create value and grow.
Collaborative. Respectful. Work hard Play hard. A place to dream and do. These are just a few words that describe what life is like at WorldLink. We embrace a culture of experimentation and constantly strive for improvement and learning.
We take pride in our employees and their future with continued growth and career advancement. We put TEAM first. We are a competitive group that like to win. We're grounded by humility and driven by ambition. We're passionate, and we love tough problems and new challenges. You don't hear a lot of "I don't know how" or "I can't" at WorldLink. If you are passionate about what you do and having fun while doing it; tired of rigid and strict work environments and would like to work in a non-bureaucratic startup cultural environment, WorldLink may be the place for you.
For more information about our craft, visit https://worldlink-us.com .
WHO we’re looking for:
We are looking for a Sr. Channel Marketing Manager – Mobile NR who will be responsible for formulating and managing channel marketing plans and programs, including formulating Go-To-Market strategies for national and regional (NR) retailers across all of Mobile product categories: Watches, Buds, Rings, Accessories.
Role and Responsibilities:
- Execute marketing tactics flawlessly during all product
lifecycle elements while ensuring brand consistency.
- Responsible for actively managing multi-million dollar
digital advertising programs.
- Responsible for the end to end online customer
experience journey.
- Manage marketing spend and investment strategies for
assigned accounts, evaluating campaign effectiveness while driving attainment
of various marketing KPIs.
- Work with cross functional teams (Project Management,
Product Planning, Retail, Finance, etc.) to create, update and drive product
launch schedules, marketing and ecommerce placements for all new products
ranged at assigned partners.
- Establish a comprehensive master launch preparation
schedule capturing all key launch milestones and unique requirements for each
of the assigned accounts.
- Work with various teams to establish creative asset (e.g. photography, logos, key visuals, messaging, etc.) delivery schedules that
support the needs of each assigned retailer.
- Responsible for the strat
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