Sales Director

Company Summary

Funky Buddha started from humble beginnings at a small brewpub in Boca Raton, built off of passionate people and sketchy Craigslist ads. We were tired of standard beer offerings. So, we took matters into our own brewhouse, whipping up unconventional-yet-exceptional ales, and pushing the boundaries of social norms. We are still Funkin’ up the industry almost a decade later, crafting unique libations from the curious confines of our Oakland Park, Florida headquarters.

Position Summary

As Sales Director for Funky Buddha Brewery, the candidate will directly be responsible for achieving budgeted financial, volume, distributor execution, and sales team results in the sales region. To achieve this task, our Sales will need to employ effective business management, distributor collaboration, and people development. This is broken down as follows:

Duties and Responsibilities

Distributor/Market Management

• Manage home-market wholesaler Gold Coast Beverage along with Southern Eagle, Lewis Bear, Daytona Beverage, and Bernie Little markets
• Drive sales performance by managing sales, retail execution, operations and key relationships at assigned wholesalers
• Conduct meetings/calls with distributor brand managers and key stakeholders at established cadence to align on priorities, identify opportunities, and collaborate on execution plans
• Develop annual business plans and goals for assigned wholesalers in collaboration with FB GM and Sales Director 
• Review distributor POs to ensure adequate inventory levels
• Work with wholesalers on inventory forecasts for feature activity and incentive/key volume driving periods
• Develop and propose wholesaler incentives meeting submission deadlines to achieve volume/distribution goals
• Ensure distributors order necessary POS materials to support initiatives
• Use VIP/iDig reporting tool to review wholesale business and identify opportunities
• Track execution of mandated chain distribution addressing gaps with distributors
• Gain alignment from distributor leadership on key initiatives and present plans to key stakeholder and sales teams
• Complete and submit new item forms to wholesalers and ensure item setup
• Collect seasonal/limited release preorders from wholesalers
• Submit price promotions and gain alignment from wholesalers
• Build strong relationships with distributor partners and key stakeholders

Sales Team Management

• Manage and lead team of FB Field Market Managers
• Work with team in the field monthly
• Review weekly recaps from direct reports and provide feedback
• Direct the sales team on key initiatives like off premise ad features, distribution focus periods, activation/sampling opportunities
• Review event opportunities with marketing and sales team and ensure execution

Chain/Key Account Management

• Manage FB business at small list of off and on premise key accounts including Total Wine, ABC, Tap 42, Sloppy Joes, Hard Rock Hotel, Ford’s Garage
• Submit seasonal/innovation information and request preorders from Total Wine and ABC
• Identify opportunities at key accounts like features, promotions, distribution, displays, etc.

Performs additional duties and responsibilities as required.

Minimum Qualifications

The ideal candidate should possess a passion for our beer, strong sales skills, excellent customer service skills, and the ability to grow and maintain relationships. Being a highly self-motivated individual with a strong sense of personal responsibility is crucial to this role.

Minimum Qualifications

• A minimum of three years of experience in a sales management role
• Exceptional work ethic, critical thinking/problem solving skills, and personal character
• Impeccable organizational habits, communication skills, and professional judgement
• Ability to work nights and weekends and travel regionally for the company
• Computer literate with a deep understanding of Microsoft Office, Excel, and VIP data reporting
• A strong passion for American craft beers as well as a detailed knowledge of the brewing process, beer styles, beer presentation, and beer dispense
• Intimate knowledge of Florida beer distribution laws and statutes including acceptable marketing practices and the three-tier system
• Personal vehicle with clean driving record and personal liability insurance

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