Consultant, Customer Information Management Activation and Enablement

If you're passionate about helping a Fortune 100 company with nearly $70 billion in annual sales drive their strategy forward through innovative product development and advancing strategic partnerships to protect customers, then Nationwide is the place for you! At Nationwide®, "on your side" goes beyond just words. Our customers are at the center of everything we do and we're looking for associates who are passionate about delivering extraordinary care.

ECIM Activation & Enablement  

This is a business lead role on the Customer Activation and Enablement team within the exciting Customer Strategy & Innovation Office.  

You will be responsible for the delivery of data to enable personal and reassuring customer communications. You will drive work forward from requirements to delivery and ensure our data outputs are delivered with the customer in mind. You can blend technical and interpersonal skills to ensure seamless utilization of customer data. 

• Lead a portfolio of work aligned to key business units, prioritizing initiatives that strengthen the customer experience through data-driven communications.
• Partner with stakeholders to understand business objectives and translate them into clear, actionable audience and data requirements, while helping them navigate related impacts and considerations.
• Design and deliver the data solutions that power personalized customer communications across channels, including email, paid media, and direct mail.
• Champion a customer-centric approach, ensuring audience data solutions are built with the customer experience at the forefront.
• Drive continuous improvement by identifying and implementing enhancements to data, tools, processes, and governance.

Key Skills: 

• Communicate clearly and build strong relationships with internal partners 
• Highly collaborative and consultative, comfortable working across partners to turn ideas into action
• Initiate and lead process and quality improvement efforts 
• Manage portfolios and project efficiently 
• Ability to adapt quickly  
• Understand data architecture and apply data models as needed 
• Embraces change and brings a thoughtful, strategic perspective to evolving business needs
• Brings knowledge of customer data, which is a plus

We are a versatile group of individuals, working together to meet the needs of our partners and customers. If you have the drive and desire to be part of a customer centric and data enabled culture, we want to hear from you. 

#LI-MS2 #LI-REMOTE

This role does not qualify for employer-sponsored work authorization. Nationwide does not participate in the Stem OPT Extension program.

Job Description Summary

Responsible for the development and support of Customer Information capabilities for production or internal business partners. This can include leading a project through the delivery cycle from initiate, solution scoping, design and development, through implementation. Establishes business rules, requirements, information requirements, and implementation strategy for changes and enhancements to customer information both in an analytical and operational environment. Capabilities supported include customer matching, preferences, profile, interactions, contact points, householding, marketing campaigns, enterprise metrics, customer data governance, and adoption of new solutions.

Job Description

RELATIONSHIP:  Reports to Manager/Director/AVP. May have direct reports based on organizational structure.  May be responsible for virtual/project teams.

JOB RESPONSIBILITIES:

1. Responsible for management of projects to deliver analytic and operational capabilities and solutions.

2. Leads the development of business processes and system functional, non-functional and information requirements

3. Responsible for all business decisions for the project.

4. Coordinates the efforts of the Business Subject Matter Experts (SMEs), conducts the Business Alignment and Scoping sessions.

5. Ensures the strategic intent and stakeholder needs a