Regional Marketing Manager - Americas

About the role

As Regional Marketing Manager, you will be responsible for and taking ownership of executing our partner-first GTM strategy by supporting Keepit's Focus Partners within our Americas region. You will work closely with our Americas Marketing Managers, Regional Partner Managers, and Americas Sales Leadership. Ideally, you have previous experience working with B2B SaaS companies and partners across North America.

You will:

• Own and execute partner-marketing plans in close collaboration with Keepit's Focus Partners to build pipeline, generate revenue, and increase brand awareness.

• Cultivate relationships with partners' local marketing and sales teams; ensure Keepit stays top of mind as their preferred SaaS data protection vendor, as part of their SaaS portfolio.

• Own and execute Keepit's sponsorship at relevant regional conferences and trade shows.

• Develop and execute programs for targeted Focus Partners in the Americas / ANZ sales regions

• Track and report on channel marketing campaigns' effectiveness and progress, continuously striving to improve the partner marketing function and results.

• Work closely together with the entire Global marketing team to develop and/or amplify digital marketing concepts and campaigns for partners, including events and conferences.

• Manage and track regional partner marketing budgets, including MDF (marketing development funds) provided for our partners.

• Experience with Salesforce, Hubspot, and Project Management software (Monday.com, Asana) is a plus.

About you

As Regional Marketing Manager, you will be joining the Americas Marketing team. We offer flexible work conditions and take pride in being an equal opportunity employer, recognizing how being a diverse workplace strengthens our product, customer relationships, and work culture.

A fair and transparent recruitment process

We understand that it is just as crucial for you to choose us as it is for us to choose you. We believe it to be essential to cultivate a culture where you feel you belong – this starts already in the recruitment process. Therefore, to ensure fairness and transparency, we would like to present the criteria by which you will be assessed if you choose to let your curiosity lead you to us.

• International collaboration: Facilitating effective interdisciplinary virtual partnerships with key stakeholders and teams across the Americas' sales regions is vital to this role, as we firmly believe that aligning strategies and efforts globally is crucial for our expansion. At the same time, being able to work independently and help execute marketing efforts is also essential. Therefore, the right candidate demonstrates strong written and verbal communication and presentation skills in English. (Spanish and/or Portuguese is a plus).

• Sales collaboration: Mastery of sales and marketing strategies will be a crucial aspect of success for the job. Partner GTM strategy should align with the current marketing and sales strategies. Establishing great collaboration with our focus partner sales, field , and marketing teams is key to your success as a Regional Marketing Manager.

• SaaS and B2B demand generation: We are an ambitious and fast-growing organization that needs your help to succeed together with our key partners. We, therefore, have an essential task in understanding which marketing channels to use to support our partners in activating their customers and reaching new prospects across the market. This requires a thorough understanding of the user journey across regions and a motivation to enhance our channel strategy in close collaboration with the Global Marketing Team.

• Commercial and structured mindset: Having a commercial mindset will allow you to quickly reprioritize tasks and establish new channel processes to evolve our partner marketing programs. A successful Partner Marketing Manager is a driven self-starter who is also an exceptional team player. It is crucial to be structured and detail-oriented, all while managing and executing multiple projects simultaneously. Excellent communication and stakeholder management skills are a must.

• Entrepreneurial spirit: We are passionate about winning in the market. However, we are also passionate about our workplace, and we recognize that a positive work environment and effectiv