Regional Business Director, Emergency Medicine/Rare Disease - West

Critical Needs. Immediate Action.

SERB is a fast-growing global specialty pharma company designed to address rare and urgent conditions by delivering life-saving medicines when time and complexity leave no room for failure.

We operate end-to-end across 100+ countries, ensuring 70+ essential medicines for rare diseases, emergency care, and medical countermeasures reach patients and clinicians with urgency – wherever and whenever they are needed.Shaped over the past 25 years by an entrepreneurial, disruptive spirit, SERB combines the focus and agility of a biotech with the scale, reach, and reliability of a global pharmaceutical company — always grounded in medical purpose, not corporate convention.

Our 600+ employees are driven by three core values:  

• Patients first, always
  Patients are not a concept — they are why we act, especially when time matters most.
  
• Impact focused
  We are agile, entrepreneurial, and disciplined - working smart and learning continuously to deliver results that matter, with the consistency, quality, and trust that critical care demands.
  
• Team powered 
  We go the extra mile - together - because our shared commitment drives extraordinary outcomes.

Guided by a clear ambition and a relentless focus on patients, SERB continues to expand through selective, innovative acquisitions, launching new treatments and entering new geographies.  Across every step — from integration to delivery — our people act with passion, ownership, and determination to ensure life-saving medicines become available to patients who need them, worldwide.

 

 

Broad Overview 

 

The Regional Business Director (RBD), West serves as the strategic and operational leader for SERB's Rare Emergency Medicine (REM) business across the western United States. This field-based leadership role is responsible for driving regional business performance through the leadership, coaching, and development of a team of approximately seven Key Account Managers (KAMs).

 

The successful candidate will be a highly collaborative and results-oriented commercial leader with demonstrated success leading teams in complex, matrixed healthcare environments. This individual must possess deep experience in acute care hospital markets, including the successful commercialization of injectable therapies, and have a proven ability to influence key stakeholders across integrated delivery networks (IDNs), health systems, hospital pharmacies, emergency medicine, critical care, and executive leadership.

 

Success in this role requires a leader who thrives in dynamic environments, embraces change, and can effectively balance strategic thinking with operational execution. The ideal candidate is a proactive problem solver who demonstrates resilience, adaptability, and sound judgment while navigating complex business challenges and evolving organizational priorities.

 

The Regional Business Director will serve as a member of the REM Leadership Team and a critical contributor to the development and execution of business unit strategy and will partner closely with Marketing, Medical Affairs, Value & Access, Commercial Development, Commercial Operations, and other cross-functional stakeholders to deliver business results while fostering a culture of collaboration, accountability, agility, and continuous improvement.

 

 

As Regional Business Director, your responsibilities will include:  

Business Leadership & Performance

• Lead all commercial activities and drive portfolio performance across the West region.
• Develop and execute regional business plans aligned with organizational priorities and brand strategies.
• Deliver regional sales, profitability, and performance objectives while ensuring disciplined resource allocation.
• Translate national business strategies into actionable regional execution plans tailored to local market dynamics.
• Analyze business performance trends, identify opportunities and risks, and implement corrective actions as needed.
• Identify emerging market opportunities, competitive threats, and evolving customer needs to inform regional and organizational strategy.
• Foster a culture of accountability, execution excellence, and continuous improvement.