Senior Account Based Marketing Manager
BuildOpsAbout the role
At BuildOps, we’re building a groundbreaking software solution, purpose-built to support today’s commercial contractor. From helping our customers to manage their service all the way to project management, we’re breaking the mold and building a team that invests in our mission statement. We love driven, self-motivated folks that thrive in fast-paced environments. Could you be our next hire?
Who You Are:
You get sh*t done and thrive in high-stakes environments where strategy meets execution. You love working alongside sellers, understanding their world, and building campaigns that help them win. You’re curious, resourceful, and outcome-driven—always asking the right questions, pushing for better, and finding creative ways to break through. You embrace feedback, but you’re no pushover—you’re opinionated and rely on data to drive your decisions. You have high empathy for prospects and customers, excellent taste (especially in gifts), and a relentless focus on driving impact.
As the Sr. Account-Based Marketing (ABM) Manager at BuildOps, you’ll be the architect of highly personalized, high-impact campaigns that accelerate pipeline and revenue for our Enterprise and Strategic accounts. You’ll partner closely with sales, marketing, and RevOps to design and execute creative, multi-channel ABM programs that deepen relationships, generate demand, and make a measurable impact on our upmarket growth.
What You’ll Do:
- Develop and execute strategic ABM campaigns to generate and accelerate pipeline for Enterprise and Strategic accounts, using personalized, multi-channel engagement (digital, direct mail, events, etc.).
- Align with sales, marketing, and RevOps to create account-specific strategies, messaging, and outreach plans, leveraging data insights and in-depth account profiling.
- Lead cross-functional collaboration, acting as the main point of contact between teams, organizing small groups to plan and execute high-impact initiatives.
- Create and experiment with tailored content and experiences, working with internal and external partners to develop engaging, account-specific messaging.
- Monitor, analyze, and optimize campaign performance, tracking engagement metrics and pipeline impact in Salesforce and other ABM tools.
- Continuously research and test new ABM approaches, staying ahead of industry trends to refine strategies and maximize impact.
What We Look For:
- 4+ years of ABM experience, ideally in SaaS or a tech-driven industry, with a track record of driving real business impact in Enterprise or Strategic accounts.
- Proven ability to build, launch, and optimize multi-channel ABM campaigns that generate pipeline and accelerate deals.
- Strong sales alignment mindset—you know how to collaborate with sellers, speak their language, and build trust across sales, marketing, and RevOps.
- Hands-on experience with ABM tech, including CRM (Salesforce) and marketing automation tools (HubSpot, Marketo).
- Creative problem-solver with a knack for crafting personalized, high-touch campaigns that break through the noise.
- Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience—results matter more than credentials).
What You'll Bring:
- Bias for action. You move fast, prioritize impact, and thrive in a fast-paced, high-growth environment.
- Excellent communication skills. You can craft compelling messaging, influence stakeholders, and rally a team around your ideas.
- High standards and great taste. You know what good looks like—especially when it comes to personalized gifts and creative campaign touches.
- Willingness to travel. This hybrid role is based in West LA, Toronto, or Raleigh, with quarterly travel to ABM events and customer visits.
Compensation:
- A competitive base salary + annual bonus
- Generous equity grant, become an owner in our company!
- Macbook computer provided
- A comprehensive benefits package
- Flexible PTO and hybrid work schedules
- Work from home stipend
- Hubs in Los Angeles, Toronto, and Raleigh with hybrid work schedules and lunch provided for in-office days
- Company events like BBQs and team-building activities, both in-person and virtual
- Fast-paced, collaborative, and dynamic work environment
- Opportunities for growth and career advancement
- Chance to
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