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Manager, Digital Accounts

Warner Music Group
New York City, United Statesfull_timeVerifiedPosted 15 Mar 2024
💰 $70,000/yr($60,000/yr$70,000/yr)

About the role

Job Description:

At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired
entrepreneurs, game-changing creatives and passionate team members. Here, we know that each talent makes
our collective bolder and brighter. We are guided by four core principles that underpin everything we do across all
our diverse businesses:

  • Music is Everything: Music is our passion, and we can never get enough. Tastes, trends, and tech will change, but great artists and songwriters will always be our driving force.
  • Global Growth, Local Expertise: Music is a global language. Through communication and collaboration, our success can come from anywhere and translate everywhere.
  • Innovation and Insight: Pushing the boundaries requires the best information and the boldest imagination. We use both to create the future.
  • Empowered by People: Like the artists we serve and the music they make, our differences make us stronger. This is a place where every talent can belong and build a career.

We remain committed to Diversity, Equity, and Inclusion. We know it fosters a culture where you can truly belong,
contribute, and grow. We encourage applications from people of any age, gender identity, sexual orientation,
race, religion, ethnicity, disability, veteran status, and any other characteristic or identity.
Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the
creative spirit of a nimble independent.

Job Title:  Manager, Digital Accounts

Reports To:  Senior Director, Digital Accounts

Department:  Digital and Revenue Development, Global Commercial Services

Location:  New York, NY

A little bit about our team:

The WMG Global Commercial Services team maximizes WMG revenue and market share, leading through best practices, platform expertise and forward thinking solutions that support our recorded music strategy

Your role:

Within this role you will be actively working alongside labels & Spotify to execute initiatives alongside the digital accounts team and maximize market share for WMG. You will actively engage in projects with our account management & Spotify teams to discover new best practices and better serve our label partners and WMG. You will be a creative voice to advise the account management team on marketing strategy to best promote WMG artists and content for optimization. You will execute initiatives with Spotify label services to push for maximum exposure for the Warner music artist roster.

Here you’ll get to:

  • Day to Day:
    • You will manage various initiatives and support the Spotify Account Management Team.
    • You will update various best practice documents for WMG and implement with stakeholders.
    • You will manage Emerging Talent Associate each semester for the Spotify Account Management Team.
    • You will record & distribute meeting notes for calls between WMG, label and Spotify teams.
    • You will manage WMG’s Spotify For Artists teams for internal and external teams. Liaising with various tools including artist profile management requests to expedite artist profile maintenance, data and playlist dashboard requests and maximizing tools to fully execute marketing and consumption potential.
    • You will manage communications on behalf of the labels with Spotify regarding ticketing for live shows, artist playbacks, This Is, assets, and other requests.
    • You will provide support to team account operations lead.
  • Reporting:
    • You will create and distribute weekly/monthly placement reports for label’s priority releases, chart reports, account activity, Fans First commitments, Marketing commitments, Countdown Pages, competitive analysis, and catalog promotions.
    • You will track streaming data and market share for performance analysis for trending tracks and report back on trends to social media teams weekly.
    • You will create and distribute monthly Marketplace reports for WMG campaigns and key findings.
    • You will manage reporting of global Fans First merchandise offering revenue and sales against budget.
  • Spotify Ad-Credit Management:
    • You will manage all US ad credit booking for WMG priorities with both WMG marketing teams and Spotify ensuring required guidelines/deadlines are executed, and campaign runs properly.
    • You will manage ad campaign tracking and performance analysis with monthly reporting & quarterly meetings.
  • Spotify Marketing Support:
    • You will work with the labels to communicate, solicit, organize, execute and track Spotify on-platform activations.
    • You will manage the Spotify Fans First process for all WMG labels, liaising with Spotify and label

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Company

Warner Music Group

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