Campaign Manager, Creative & Creator (Temp)
Horizon MediaAbout the role
Job Description
Hello, Blue Hour
Blue Hour Studios is a social-first agency that makes brands magnetic through work that gets shared, remixed, and talked about. We create at the intersection of culture, content, creators, and commerce to help brands turn distinct cultural relevance into demand.
Headquartered in New York and Los Angeles and backed by Horizon Media, we connect creativity and media to drive real business impact.
What You’ll Do
65% - Campaign Management
10% - Strategic Planning & Thought Leadership
10% - Creative Strategy & New Business
15% - Insights & Marketing
Job Summary
The Creative & Creator team is responsible for the output of content we create for our brand partners. Combining creator/influencer practices and creative practices allows us to imprint community-driven creativity into every post, partnership, campaign or video we create.
The role of the Campaign Manager, Creative & Creator within Blue Hour Studios is to lead influencer and creator marketing projects and deliverables. This person will work to deliver exceptional and inspired content across Blue Hour Studios clients’ influencer programs using their rich account and influencer strategy experience to translate key business objectives into clear and concise deliverables.
This position reports to the Director, Creative & Creator and will lead and support all social media and influencer/creator programs, working closely with the team to develop proposals and content in collaboration with creators, contract creators, execute campaigns, manage team administration, and analyze campaign results. The ideal candidate is passionate about the social ecosphere, actively participates within it, and understands the social/digital media landscape.
Main Duties and Responsibilities
65% Campaign Management:
o Lead in the development, execution and production of annual and seasonal influencer campaigns with internal and external business partners, including but not limited to:
o Influencer identification and outreach
o Support the development of campaign briefs for clients and influencers
o Presentation of influencer lists for client ranking and approval
o Analytics and reporting for campaigns
o Managing day to day client and team communication around campaign progress, updates, and key milestone deliverables, as it pertains to key accounts and clients
o Develop and customization of influencer agreements, contracts, addendum, and scopes of work, working closely with Horizon Media’s Legal and Business Affairs Team
o Working closely with the team in the development of post-campaign reporting
o Utilize knowledge and understanding of influencer industry to help inform brainstorms, strategy development, and execution
o Partner closely with cross-functional agency teams to optimize social media presence/social influencer integration across channels
10% - Strategic Planning & Thought Leadership
Translate client goals into strategic, innovative creative and media solutions
Provide strategic counsel to clients and prospects
Develop and deliver effective and persuasive points of view
Understand our client’s business, competitive set and generate new ideas and see opportunities for growth
Ensures best practices are applied across disciplines
Oversee the development and maintenance of timelines, deadlines, processes and integration points for all digital projects
Lead teams to produce all campaign components seamlessly
Proactively manage client and internal team expectations
Ensure Influencer team is providing innovative solutions to feed into clients’ goals, evaluating health of client business via analysis of relevant business metrics
Bring powerful thought leadership to consult on complex issues and id
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