Product Marketing Manager
phDataAbout the role
Join phData, a dynamic and innovative leader in the modern data stack. We partner with major cloud data platforms like Snowflake, AWS, Azure, GCP, Fivetran, Pinecone, Glean, and dbt to deliver cutting-edge services and solutions. We're committed to helping global enterprises overcome their toughest data challenges.
phData is a remote-first global company with employees based in the United States, Latin America, and India. We celebrate the culture of each of our team members and foster a community of technological curiosity, ownership, and trust. Even though we're growing extremely fast, we maintain a casual, exciting work environment. We hire top performers and allow you the autonomy to deliver results.
- 6x Snowflake Partner of the Year (2020, 2021, 2022, 2023, 2024, 2025)
- Fivetran, dbt, Atlation, and AWS Partner of the Year
- #1 Partner in Snowflake Advanced Certifications
- 600+ Expert Cloud Certifications (Sigma, AWS, Azure, Dataiku, etc)
Recognized as an award-winning workplace in the US, India, and LATAM
Position Summary
Product Marketing sits at the intersection of product, sales, and marketing, and this role owns that crossroads. The Product Marketing Manager is responsible for turning product capabilities into clear value, shaping the go-to-market strategy, and ensuring the field knows how to sell, position, and win.
You’ll influence roadmap conversations, arm sales with confidence, and help the market actually get why our product matters.
Key Responsibilities
Product Positioning & Messaging
- Develop clear, differentiated value propositions, positioning, and messaging for products and solutions
- Translate features into customer outcomes, not buzzwords
- Maintain messaging frameworks that scale across personas, industries, and use cases
Go-To-Market Strategy
- Own GTM plans for new product launches and major releases—from strategy to execution
- Partner with Product, Sales, and Demand Gen to ensure launches land
Define target audiences, personas, and use-case prioritization
Sales Enablement
- Equip Sales with the tools they actually use: pitch decks, talk tracks, battlecards, FAQs, demos, and objection handling
- Train Sales and Practice teams on positioning, competitive differentiation, and how to win
- Be the “voice of reason” when sales asks for everything
Market & Customer Intelligence
- Conduct customer research, win/loss analysis, and market analysis
- Track competitors and keep competitive insights current and usable
- Bring customer and market perspective into product roadmap discussions
Cross-Functional Leadership
- Act as a strategic partner to Product Management, not a downstream order taker
- Align with Demand Gen, Content, Brand, and Partners to ensure consistency and impact
- Drive clarity across teams
Qualifications
- 3-5 years of experience in product marketing (B2B tech or SaaS preferred)
- Proven experience owning GTM strategy and sales enablement
- Prior experience in a professional services, consulting, or services-led organization, partnering closely with delivery/client teams to bring offerings to market
- Experience working closely with Product and Sales teams
- Strong storytelling and messaging instincts—clear beats clever
- Analytical enough to use data, qualitative enough to trust insight
- Comfortable presenting to sales, executives, and cross-functional teams
- Excellent written and verbal communication skills
- Strategic thinker with a bias toward action
- Comfortable with ambiguity and competing priorities
- Knows when to push back and how to do i
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