Senior Field Marketing Manager - Central

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.

     

JOB DESCRIPTION:

Senior Field Marketing Manager

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:

• Career development with an international company where you can grow the career you dream of.
• Free medical coverage for employees* via the Health Investment Plan (HIP) PPO.
• An excellent retirement savings plan with high employer contribution.
• Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.
• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

This Opportunity works remotely within the Electrophysiology division.

In Abbott’s Electrophysiology (EP) business, we’re advancing the treatment of heart disease through breakthrough medical technologies in atrial fibrillation, allowing people to restore their health and get on with their lives. At Abbott, we offer a portfolio of products with the versatility to diagnose and manage an array of cardiac arrhythmias. These products include complete portfolio of EP catheters and capital products along with implantable devices designed to improve outcomes and reduce heart failure. Responsible and visionary clinical leadership helps us reduce the cost of health care, lessening the impact of epidemic disease on patients and their families. Our clinical successes allow us to offer an unparalleled portfolio of cardiac arrhythmia management products.

Abbott is seeking a passionate, experienced, and strategic medical device expert to join our Electrophysiology Marketing team as a Senior Field Marketing Manager, focusing on the US Market. This role will serve as a leader within the Field Marketing function, bridging the gap between regional marketing efforts and national strategy. The Senior Field Marketing Manager will work closely with Field Marketing Managers, the Senior Manager of Field Marketing, and the broader commercial organization to drive key initiatives, optimize regional marketing strategies, and support business growth within a designated geographical area.

What You’ll Work On

• Support regional and national product launches by providing in-person support to field teams regarding product education and case execution.
• Gather large-scale feedback initiatives to ensure best practices and maintain 360 feedback between field and internal teams.
• Drive physician engagement by creating and executing programs aimed at increasing product adoption in key accounts where Abbott has not yet sustained success.
• Facilitate regional communication and updates via newsletters, calls, and in-person presentations to maintain consistency in field education on marketing and commercial initiatives.
• Manage field resources and competitive intelligence, including playbooks, monthly newsletters, and product demos (SensiTherm/Heartroid/Mini Mentice, etc.), while researching and analyzing competitive market trends.
• Provide R&D and upstream feedback by comparing Abbott technology against competitive offerings and ensuring marketing messages align with customer needs.
• Lead strategic planning and participate in Integrated Marketing Business Planning (IMPB) sessions, helping with customer segmentation for launches, KPI coordination, and developing field programs to launch products efficiently.

• Serve as a senior leader within the Field Marketing team, mentoring Field Marketing Managers.
• Partner closely with the Senior Manager of Field Marketing to develop and execute regional marketing strategies aligned with national objectives.
• Assist in managing and executing targeted marketing campaigns, ensuring alignment with commercial and corporate go