Solutions Marketing Associate, Experian Marketing Services - Remote (Contractor)

Company Description

Experian is the world’s leading global information services company, unlocking the power of data to create more opportunities for consumers, businesses and society. We are thrilled to share that FORTUNE has named Experian one of the 100 Best Companies to work for. In addition, for the last five years we’ve been named in the 100 “World’s Most Innovative Companies” by Forbes Magazine.

Experian Marketing Services is one of the top strategic players in the Advanced TV ecosystem. With the company’s recent acquisition of Tapad, Experian continues to drive growth and innovation in the identity and targeting space. Experian is the leading global information services company, providing data and analytical tools to top brands in more than 65 countries around the world. With Experian’s top data assets and identity solutions, the company is a one stop shop that helps advertisers define their audiences, target the right media and measure the results. Experian’s vision is for people, data and technology to become a necessary part of every major consumer economy around the world.

Job Description

[This is a contract opportunity with the potential to go perm in the future].

Experian is looking to add a dynamic marketer to support the content development and campaign strategies for our [vertical] customers. You will partner closely with sales, product marketing and demand generation teams to develop content that resonates with our top [vertical] clients, with the goal of influencing pipeline and generating [vertical] growth. You'll help tell our story by creating impactful content to influence our customers, shape our content calendar, and support distribution through various channels.

Responsibilities

• Produce content across various formats and channels; key content examples include blogs, sales decks, website landing pages, email, and social media.
• Partner with team members in product marketing, growth marketing, design, and other cross functional partners to develop impactful content
• Proactively contribute to the development of strategic messaging and positioning to differentiate Experian Marketing Services and advance awareness of capabilities, offerings, solutions, and innovation across the broader organization and in the marketplace
• Advocate for and drive visibility of marketing campaign strategies and performance across the Experian Marketing Services organization
• Maintain vertical market intelligence, keeping up to date on marketing trends and the competitive environment.

Qualifications

Requirements

• BS/MS degree in marketing or related field
• 3+ years of progressive experience in the advertising technology and marketing space, preferably with experience creating B2B content
• Team-oriented with a positive attitude
• Excellent written and oral communications skills
• Creative, organized, and detailed oriented person who can write and create copy without salesy language, marketing fluff, or technical jargon

Additional Information

Experian Marketing Service’s mission is to accelerate client success through enabling ecosystems, partnerships, and technology solutions. We help brands put people at the heart of their business and have meaningful interactions with their customers.

Founded in 2010, Tapad cracked the code on cross-device marketing technology, creating not only the first but the most robust global cross-device digital identity graph on the market. Ten years later, The Tapad Graph enables marketers to maximize their digital marketing investment for years to come. In November 2020, Experian acquired Tapad, which furthers Experian’s strong commitment to digital identity, activation and connected TV. As a leading provider of consumer data analytics and targeting solutions, Experian Marketing Services has a rapidly growing need to continue expanding our strategy on identity data and services to meet market demand.

All your information will be kept confidential according to EEO guidelines.

Our compensation reflects the cost of labor across several U.S. geographic markets. The base pay range for this position is listed above.  Within this range, individual pay is determined by work location and additional factors such as job-related skills, experience and education.  This position is also eligible for a variable pay opportunity and a comprehensive benefits package which includes health, life and disability insurance, generous paid time off including paid parental and family care leave, an employee stock purchase plan and a 401(k) plan with a company match.

Experian is proud to be an Equal Opportunity and Affirmative Action employer. Our goal is to create a thriving, inclusive and diverse team whe