Lead App Partner Manager

POS-29963

HubSpot's App Partner Program is a global ecosystem with a mission to help millions of businesses grow better. With over 2,000 app partners—including companies like Aircall, Asana, G2, 6sense, and QuotaPath—and more than 1,000,000 connected integrations, our ecosystem is a fast-growing and critical driver of HubSpot's success. Learn more at www.hubspot.com/partners/app.

We're seeking an accomplished Lead App Partner Manager to join our small, efficient, and passionate team. In this role, you'll build and scale high-impact integration partnerships that deliver exceptional value to customers, drive mutual growth for HubSpot and our partners, and shape the strategic direction of our app ecosystem.

As a Lead App Partner Manager, you'll own a portfolio of partnerships that you will work closely with to unlock incremental growth opportunities and deliver measurable impact across the ecosystem. You'll be responsible for developing partnerships, driving go-to-market excellence, and collaborating with partners to help them build strong integrations. This is an exciting opportunity to make a significant impact on HubSpot's growth and help define the future of our ecosystem.

 

What You'll Do

Partnership Management

• Own and nurture relationships with top-tier app partners, driving integration quality, depth, and mutual business value
• Develop and execute mutual action plans for your portfolio, with clear success metrics and revenue targets for the partner
• Identify and pursue high-value partnership opportunities across multiple software categories and market segments
• Build executive-level relationships internally and externally to drive trust, influence, and buy-in

Go-to-Market Excellence

• Design and execute sophisticated co-marketing, co-selling, and co-servicing initiatives with partners' GTM teams
• Collaborate with HubSpot's marketing, sales, product, and customer success teams to create integrated go-to-market strategies
• Drive adoption and usage of partner integrations through targeted programs, campaigns, and enablement initiatives
• Develop compelling business cases and ROI narratives that demonstrate partnership value to internal and external stakeholders

Cross-Functional Collaboration

• Enable HubSpot's sales and customer service teams on partner integration capabilities and use cases
• Work closely with product and engineering teams to advocate for partner and customer needs
• Partner with marketing to amplify partner stories, case studies, and thought leadership
• Build strong internal relationships to ensure partners receive white-glove support across their HubSpot journey

Innovation & Growth

• Stay ahead of industry trends and emerging opportunities to strengthen HubSpot’s App Partnerships
• Drive creative go-to-market (GTM) programs that influence positive growth of revenue, market share, and customer value

Preferred Qualifications

• Proven experience managing partnerships in a technology or SaaS environment
• Demonstrated success in developing and executing go-to-market strategies with partners
• Strategic thinker with the ability to simplify complex issues into clear action plans
• Experience presenting to and influencing executive audiences
• Comfort working in a fast-paced, fluid, and collaborative environment with a strong sense of urgency
• Data-driven with experience building executive summaries, performance reports and business cases
• Demonstrated ability to take ownership, operate with autonomy, and deliver results
• Deep understanding of software integrations, APIs, and platform ecosystems
• Experience with or strong interest in AI tools, automation, and emerging technology trends

 

Minimum Qualifications

• 5+ years of experience in partner management, business development, account management, or related roles within B2B SaaS
• Proven track record of building and scaling technology partnerships that drive measurable business outcomes
• Experience managing complex, multi-stakeholder relationships with executive-level engagement
• Demonstrable project management and analytical skills, including building and executing GTM plans
• Willingness to move quickly to execute against tight timelines and projects, while maintaining an adaptable yet strong work ethic and approach

 

Why You’ll Love This Role

As a Lead App Partner Manager, you'll play a pivotal role in shaping how thousands of businesses use HubSp