Sr. Director, Product Marketing - SASE

Company Description

Our Mission

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.

Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

Our Approach to Work

We lead with flexibility and choice in all of our people programs. We have disrupted the traditional view that all employees have the same needs and wants. We offer personalization and offer our employees the opportunity to choose what works best for them as often as possible - from your wellbeing support to your growth and development, and beyond!

At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work from the office three days per week, leaving two days for choice and flexibility to work where you feel most effective. This setup fosters casual conversations, problem-solving, and trusted relationships. While details may evolve, our goal is to create an environment where innovation thrives, with office-based teams coming together three days a week to collaborate and thrive, together!

Job Description

Your Career

Palo Alto Networks’ SASE offering is recognized as the only leader in the Single Vendor SASE Gartner Magic Quadrant, 2023. In addition, we have leadership positions in Gartner Magic Quadrants for SSE and SD-WAN. We connect and secure the hybrid workforce and branch offices via network security delivered from the cloud. This is a great opportunity to drive the future of network security!

As the Senior Director of Product Marketing, SASE, you will work closely with Product Management, Go-To-Market, Sales and Marketing stakeholders to create, implement and execute the product marketing strategy for our SASE offering, including Prisma Access and SD-WAN.

Your Impact

• Lead a team of senior and early in career product marketing managers, and inspire them to deliver their best in a very fast-paced environment
• Build differentiated, value-based messages that connect customer pain points with products and solutions to resonate with target personas
• Work with Product Management to identify key market problems and help position our products appropriately 
• Lead the creation of marketing initiatives with Global Campaigns and Field Marketing to execute on go-to-market objectives
• Lead the creation of strong marketing content to support all stages of the marketing funnel - from demand generation to conversion into sales qualified leads
• Present at internal and external events, highlighting how we offer differentiated networking and security offerings for the hybrid workforce and branch offices
• Identify key metrics to track business performance and drive regular communication on progress to our cross-functional stakeholders
• Track the network security market and competitive landscape, in collaboration with product, marketing, and sales leadership
• Lead content creation for Partner and Sales enablement

Qualifications

Your Experience

• Product Marketing - At least 12+ years of product marketing or related experience - You'll need to have owned or executed full lifecycle product launches
• Leadership - At least 5 years leading teams - supporting them through positioning & messaging development, planning and executing go-to-market strategies, industry analyst influence - hiring and managing high performing teams
• Storyteller and presenter - An ability to break down complex concepts into extremely simple and clear terms - comfortable with creating and delivering presentations in a range of environments, from industry conferences to customer briefings to internal teams and leadership
• Communicator and Writer - Strong written communication is necessary to develop extremely simple and clear messaging, collateral, tools and content for customers, partners & sales
• Bachelor’s degree required, MBA is desirable or equivalent military experience required

Additional Information

The Team

Our marketing team has an opportunity like no other industry: high impact work and the chance to change the future of digital security. This team builds materials for our partners, our sales teams, and our industry. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis.

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