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Senior Account Executive

GumGum
Washington, United StatesRemotefull_timeVerifiedPosted 24 Jan 2024
💰 $96,000/yr($79,000/yr$96,000/yr)

About the role

GumGum is a contextual-first, global digital advertising platform that uses advanced AI  technology to serve captivating creative ads that drive consumer attention, without the use of personal data. At GumGum, we don’t need to know who you are to deliver relevant and engaging ads that align with your active frame of mind. We believe that a digital advertising industry based on context rather than personal data builds a more equitable and less invasive future for the internet and is better for consumers, publishers and advertisers alike. Our blueprint for the future, The Mindset Matrix™, combines the power of context and creative in digital advertising to deliver superior attention and drive consumer action without sacrificing personal data. 

To be a part of this next phase of digital advertising that prioritizes data privacy, please visit www.gumgum.com/careers

The Senior Account Executive role is an individual contributor responsible for prospecting and closing sales in GumGum’s Market Leading Contextual Advertising platform. Reporting to the Group Sales Director, this role is responsible for developing key relationships within large and mid-size agencies with occasional managerial guidance on client calls. We require this role to work relatively autonomously while being supported by a cross-functional pre-sales team. This position requires a deep understanding of the political landscape, and will play a crucial role in driving strategic partnerships and fostering relationships in Washington D.C., and surrounding metro area.

Senior Account Executives have experience and deep knowledge of the online media landscape, the advertising community and have at least 3+ years of digital media experience.  The Senior Account Executive uses existing processes to solve a variety of challenging problems to deliver for clients. The role is required to apply independent judgment and discretion to select appropriate options from GumGum’s defined and proven products.

Note: GumGum currently operates in a ‘work from home’ virtual environment with sporadic opportunities for in-person business and morale events (health guidelines permitting). There will not be any requirement to go into the office on a daily basis moving forward. GumGum is only open to hiring remote candidates who are residents in the following states: AZ, CA, CO, CT, FL, GA, IA, IL, IN, KY, MA, MD, MI, NJ, NV, NY, OH, OR, PA, TN, TX, UT, VA, WA, and MN, however prefer candidates in the Washington DC area.

#li-remote

What You'll Achieve

  • Drive revenue for Team DC - Responsible for a book of business of $2.2M, driving revenue and new business in the Washington DC and surrounding metropolitan area. This role is responsible for prospecting and growing large to mid-sized agencies across a variety of accounts
  • Upsell Current Clients in Current and New Products - Provide market insight into the display and video offerings by generating sales specifically from key brands and agencies.
    • Sales Prospecting and Hunting - Expectation to generate a high volume of sales related activity including cold calling, presentations, RFP’s, and out of the box sales solutions
    • Drive Sales from Marketing Channels - Identify and qualify opportunities from marketing driven leads
  • Relatiopnship Development
    • Cultivate relationships with brands, agency contacts and clients to gain deep insight into their business and ultimately provide GumGum solutions for their marketing and advertising goals. 
    • Act as a trusted advisor to clients, understanding their needs and aligning solutions accordingly
  • Translate Client Insight to internal Product Team - Provide feedback to the company on how to best service clients’ needs
  • Internal Collaboration - Work with an Account Manager, Sales Strategist, Programmatic Solutions Manager, and other internal teams to ensure sold proposals are successfully implemented and aligned with client expectations.

Skills You'll Bring

  • Bachelor's Degree in Media or Marketing/Advertising field
  • Ideally 3-4 years of selling experience in digital advertising sales 
  • Experience managing a large book of business (3M+)
  • Must have strong selling experience and track record of hitting or exceeding sales targets demonstrated with a list of brand and agency contacts in addition to other assignments in the region
  • Political landscape expertise
  • Programmatic experience preferred
  • Strategic relationships across multiple holding companies
  • Proficient in Salesforce (is comfortable logging meetings, calls, pulling reports, etc.)
  • PowerPoint, Excel and Word skills a must
  • Exceptional verbal and written communication skills, including the ability to craft pers

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Company

GumGum

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