Digital Product Manager, Commerce

No Relocation Assistance Offered
Job Number #173131 - Overland Park, Kansas, United States

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
 

At Hill’s we have a purpose to transform the lives of millions of pet families through pioneering innovation, science-led nutrition, and the best and brightest people. If you’re interested in work that matters, fueled by passion for pets, we invite you to apply.

 

Founded more than 75 years ago with an unwavering commitment to pet nutrition, Hill’s mission is to help enrich and lengthen the special relationships between people and their pets. Our decades of science and research guide us in creating nutrition that’s a step ahead so pets and pet parents can enjoy every day together. As the US #1 Veterinarian recommended pet food brand, knowledge is our first ingredient with 220+ veterinarians, PhD nutritionists and food scientists working to develop breakthrough innovations in pet health.

The Digital Product Manager, Commerce is responsible for developing, managing, and executing digital experiences for Hill’s Pet Nutrition direct to consumer experiences. This role will own a P&L and be responsible for scaling, expanding, and optimizing its digital presence. A key focus of this role is the strategy and execution of digital marketing activations—including paid media, social, and influencer channels—to drive high-quality traffic and conversion.

Responsibilities:

• Strategic Planning and Vision: Provide business leadership into the agile sprint planning prioritization process. Articulate the business strategy and guide the product roadmap to maximize growth. Create business input into requirements to ensure efficiency and quality of implementation for new web experiences.

• Innovation & Results: Responsible for identifying solutions and achieving successful results via direct-to-consumer owned properties, focusing on revenue growth & insights generation. Communicate clearly and deliver innovative results in a timely, self-driven manner under established deadlines.

• Ecommerce & Marketing Execution: Manage on-platform execution of new SKUs, SKU changes, and SKU discontinuations. Manage promotion strategy in conjunction with finance, accounting, supply chain, and IT teams. Assist in launching and expanding into new digital properties working with Shopify Plus as the core ecommerce platform.

• Operational Excellence: Partner with key cross-functional stakeholders to ensure projects are launched on-time and on-budget. Work closely with Customer Service to deliver outstanding service and Supply Chain to ensure adequate inventory levels and accurate shipping estimates.

• Consumer Data Analysis and Insights: Generate actionable insights by analyzing consumer data to continuously enhance the consumer experience. Utilize sources such as Google Analytics, Concentrix, and other insights platforms to identify areas for improved execution within the Direct-to-Consumer (DTC) channel and in collaboration with other Hill's Commercial partners.

• Digital Marketing Activation: Lead the execution of performance marketing strategies, including paid advertising and paid search (SEM). Manage paid social campaigns and affiliate/influencer programs to drive brand discovery and customer acquisition.

Required Qualifications:

• Bachelor’s degree 

• 5+ years of experience in Direct to Consumer strategy/merchandising and/or extensive commerce experience.

• Proven track record managing a platform that leverages digital marketing activation elements, specifically managing/overseeing paid advertising, paid social, affiliate/influencer marketing, and paid search (SEM).

Preferred Qualifications: 

• Experience working closely with development teams in an agile methodology.

• Extensive experience with eCommerce platforms, specifically Shopify Plus.