Account Executive, Consumer Brands Practice

Company Description

At MSL, we’re on a mission to make every client more influential and a positive force of influence in the(ir) world. Why? Because we know that influence = impact and the more influential you are, the more impactful you can be. We’re proud to partner with incredible brands, companies and leaders who want to push boundaries and create change – and we’re looking for passionate creators and storytellers who want to do the same. But it’s not just our work (and the awards we win for it) that energizes us, it’s who we are as a team. A team of powerhouse professionals that is driven by three core values: Leading, Learning and Loving. A team that has ranked us a “Best Place to Work” in the industry year over year. If you like what you’ve read so far, please go on for details on the AE role we have open.

Job Description

What we’re looking for: An Account Executive for MSL’s Consumer Brands practice. What you bring to the table: The successful candidate will have 2+ years of proven success in PR communications and experience in consumer marketing with a focus on executing digital and influencer programs for leading companies. They will also have demonstrated ability to manage projects and collaborate in a fast-paced environment and passion to drive impactful initiatives in the consumer world!

What you’ll do: The Account Executive will be joining two exciting brands and engaged teams that consistently cultivate successful partnerships with a long-standing client. As a member of the growing Consumer Practice, this individual will have the ability to partner with account teams and collaborate with colleagues across the Publicis network to shape strategy and innovative thinking that will move the needle for our clients.

Here’s our promise: Give us your all, and we’ll provide the space and inspiration to go wherever you want to go. You’ll bounce ideas off of and get feedback from the industry’s best thinkers. You won’t be a part of the conversation, you’ll create it

Responsibilities:

· Implementation of creative strategic programs that produce superior media and business results for clients

· Support development of innovative, results-oriented, digital & influencer programs that compel consumers to action and drive business results

· Prepare and present influencer strategies and briefs to internal teams and clients

· Work on large scale influencer and digital activations, including development of campaign approach, influencer criteria and communication with partners throughout

· Contribute to delivering agreed upon programs, achieving desired results on-time and on-budget

· Conduct media (traditional and social) monitoring, based upon account and/or agency needs, and prepare client-ready reports

· Leverage traditional media as well as digital/emerging technologies for PR programming and influencer outreach

· Contribute to regular internal and client touch bases to ensure efficient and productive interactions; produce resources including agendas, project trackers, recaps, etc.

· Manage assignments to ensure that deadlines and quality standards are met

· Support client budget tracking and billing

· Support campaign measurement and reporting

· Monitoring and analysis of media trends to inform client counsel and team development

Qualifications

·  2+ years’ experience in public relations, influencer, social media and/or a related field; agency experience is a plus

· Strong verbal communication skills and professionalism

· Excellent writing skills are essential to this position, as well as great attention to detail, organization, multi-tasking and proactivity

· Ability to collaborate on cross-functional/multi-disciplinary teams balanced with ability to work independently to advance projects in a fast-paced environment

· Ability to build positive, effective relationships with influencers, external third parties and vendors

· Solution-oriented approach to assigned projects

· Appreciation for, and interest in, relationship between traditional public relations and the use of current online/digital technology and social media. A strong interest in and understanding of consumer and media trends

· Creative thinker with a pulse on what’s happening in culture

· Attention to detail to facilitate responsible budget management, campaign tracking/reporting and material development

· Ability to multi-task and proven success maintaining high quality work in quick paced environment with multiple client demands

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $46,500- $68,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. C