Social Media Manager (Senior Level)

This is a remote position.

Social Media Manager (Senior Level)

We are seeking a proactive, detail-oriented, and experienced Virtual Assistant / Social Media Manager to support a growing B2B technology company that provides a subscription-based platform for private event sales.

This role combines ongoing platform-to-platform data migration support for new clients transitioning from other software platforms with a strong focus on social media management, content repurposing, and brand visibility .

The ideal candidate is an experienced social media professional who is organized, tech-savvy, creative, and capable of working independently with minimal supervision after onboarding. They should be comfortable taking ownership of the social media process, understanding the business and its audience, and turning client-provided educational content into polished, engaging social media content.

Scope of Work :

1. Social Media Management & Content Creation (Key Responsibility)

The social media function is an important priority for the business. The primary objective is to increase brand exposure and visibility while supporting broader sales and marketing efforts through consistent, educational content .

The client will primarily provide the educational material, ideas, raw content, or subject matter. The Social Media Manager will be responsible for turning this material into polished, engaging, and social-ready content.

Responsibilities include:

• Develop and maintain a consistent social media content workflow and posting strategy.
• Transform client-provided educational content, ideas, and raw materials into engaging social media posts.
• Create and schedule approximately 2 social media posts per week .
• Create content in a variety of formats, including:
• Static images and graphics
• Short-form videos / mini videos
• Educational posts
• Short, engaging captions
• Edit and repurpose raw video footage, images, and educational materials provided by the client.
• Create professional and visually engaging social media graphics using tools such as Canva.
• Schedule and publish content consistently across social media platforms.
• Manage content primarily across LinkedIn and Instagram .
• Explore and create simple, short-form video content for YouTube when appropriate.
• Keep YouTube content short, focused, and designed primarily to increase brand exposure rather than produce long-form videos.
• Organize and repurpose the client's educational content into multiple social-ready formats.
• Develop content ideas and recommendations based on an understanding of the business, audience, and industry.
• Recommend appropriate tools, formats, content types, and strategies that may improve social media performance and efficiency.
• Monitor comments and messages and engage with followers as needed.
• Gradually take greater ownership of content planning, execution, and optimization as familiarity with the business grows.

The goal is not simply to publish content provided by the client, but to take ownership of the social media process and use professional judgment to turn the client's knowledge and materials into effective content.

2. Platform-to-Platform Data Migration

• Transfer client information from existing platforms into the company's proprietary platform.
• Extract and enter data such as:
• Client names
• Email addresses
• Event dates
• Sales information
• Food & beverage details
• Contract information
• Other relevant account data
• Ensure accuracy and completeness of migrated records.
• Maintain organized documentation of migration projects.
• Communicate progress and flag any discrepancies, missing information, or potential data issues.
• Follow established migration processes while identifying opportunities to improve efficiency and accuracy.

Success Metrics, the successful candidate will:

• Increase brand exposure and visibility through consistent social media activity.
• Consistently publish approximately 2 quality posts per week across the primary social media channels.