Retail Media Strategy Manager

We Are:

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song  

Our Optimization Services team, part of Commerce practice, connects brands and consumers across all channels. Leveraging a full suite of omnichannel capabilities, we drive revenue and efficiency for brands through both retail and direct-to-consumer (DTC) channels. Backed by data, fueled by insights, and brought to life through world-class sales and operations, creative, digital, and patented technology, we build and execute strategies that acquire customers, create immersive experiences, and scale brands.

All About You: 

You are a product-oriented leader with deep expertise in Retail Media AdTech from the sell-side / retailer perspective, with hands-on experience supporting the build and scaling of retail media networks. You have spent years developing and delivering AdTech and product capabilities that drive supplier monetization, campaign performance, and operational scale, including order management and commercial workflows.

You are comfortable partnering with client product, technology, sales operations, ad operations, and finance teams to define and advance product roadmaps, and you thrive at the intersection of business objectives, product execution, data, and first- and third-party technology ecosystems.

You bring clarity to ambiguous problem spaces, balance long-term platform investments with near-term commercial impact, and lead with a strong sense of ownership, rigor, and accountability in complex, multi-stakeholder product environments.

The Job: 

As a Retail Media Product Manager, you will partner with retailer and brand clients to develop, accelerate, and deliver Retail & Commerce Media AdTech capabilities — including order management, campaign execution, measurement, and billing — that drive supplier monetization, campaign performance, and operational scale.

You will apply product leadership, Retail Media AdTech expertise, and delivery rigor to help clients advance their retail media roadmaps, across end-to-end / RMN lifecycle solutions through scaled, automated, and AI-enabled platforms.

This role brings clarity, structure, and momentum to complex product initiatives across the Retail & Commerce Media portfolio by supporting client-owned product strategies and platforms, and ensuring business, technology, and operational alignment.

You are a self-starter with a proven track record of managing complex product initiatives, taking a data-driven approach to prioritization and growth, and clearly communicating progress and tradeoffs to senior leaders.

Responsibilities:

• Develop and accelerate Retail Media product roadmaps in partnership with client product, technology, sales operations, ad operations, and business teams
• Lead product-led delivery from blueprint through execution, launch, and optimization across Retail & Commerce Media engagements
• Translate business objectives and strategy recommendations into clear product requirements, priorities, backlogs, and phased delivery plans
• Lead product definition and delivery across the end-to-end retail media lifecycle, including proposal-to-order workflows, order management systems (OMS), trafficking, ad serving, measurement, billing, and reconciliation
• Partner with sales operations, ad operations, finance, and technology teams to support end-to-end solution–ready product capabilities that enable automation, scale, and revenue accuracy
• Apply deep Retail Media AdTech expertise across first- and third-party platforms to ensure scalable, auditable, and commercially sound solutions
• Advise clients on build vs. buy vs. partner decisions across the Retail Media technology ecosystem
• Use campaign performance, operational, and revenue data to inform product prioritization, optimization, and roadmap evolution
• Create executive-ready client materials that clearly communicate product direction, delivery progress, risks, tradeoffs, and value realization
• Work cross-functionally with Creative, Paid Media, Account, Business Development, Data, Engineering, and Analytics teams to deliver commercially impactful solutions
• Serve as a Retail Media Product an