Chief Financial Officer

WHO WE ARE

Crossmedia is the global media independent. We’re committed to doing media and business the right way, guided by the principles of TRUST, REASON and the pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul. 

We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget. And, we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision-making. We apply REASON & logic to finding solutions to our clients' greatest business challenges. The pursuit of HAPPINESS matters to us. Big time. We invest in each colleagues’ professional & personal wellbeing and growth. It’s why we have countless initiatives, clubs & cultural events dedicated to our people and why we have been the top ranked media agency named to Ad Age’s Best Places to Work for the past six years in a row.  

Our client roster includes US Bank, PWC, Invesco, Newell Brands, NASCAR, Planet Fitness, Teremana, American Cancer Society, White Castle, Ricola, Supercuts, Edible Arrangements, Illva Saronno, Zalando, Airbus and more

 

 

 

 

WHO YOU ARE

Your ambition is to make Crossmedia the best media agency in the world – known for our work, our culture and our success.  You understand all financial facets of running a company and experiencing exponential growth with unlimited potential.  You are honest and transparent and accept nothing less. You aspire to deliver value for our clients, financial success for the agency and help our people live fulfilled lives. 

 

YOUR ROLE

Reporting to the Chief Executive Officer, with some oversight by our current CFO who is moving into a consultative role for us, and located in New York City, the Chief Financial Officer is responsible for overseeing the agency's financial operations, ensuring financial health, and driving strategic financial decisions.

 

This role involves managing financial planning, reporting, budgeting, and forecasting across multiple international markets. The CFO ensures compliance with local and global financial regulations and provides actionable insights to support the agency's growth and profitability. Key responsibilities include financial strategy development, cash flow management, risk assessment, and fostering strong relationships with stakeholders, including investors, clients, and senior leadership. The CFO also works closely with operational leaders to drive cost optimization, profitability, and long-term financial goals while supporting the agency's global expansion initiatives.

 

Overseeing a finance team of approximately 22, the CFO leads the Agency’s i) Client Finance and Financial Planning & Analysis team, ii) Client Accounting team and (iii) Controllers team. In addition, the CFO is responsible for financial leadership of client related scopes of work and master service agreements and for ensuring cost optimization and assessing the ROI on all agency investment expenditures. The CFO must be a relationship builder, able to communicate effectively to clients as well as client leads, departmental leads and act as partner to the COO and CPO in managing the business and people costs, providing proactive, data-driven insight into the operations of the client teams and agency.

 

YOUR OBJECTIVES

• As a key member of the Executive team and right hand to the CEO, provide sound operating and financial recommendations to achieve short- and long-term financial goals
• Provide a strong POV, speak with authority and through a wholistic business lens – helping to guide the growth of the agency and enable smart business decisions driven by data.
• Participate in decisioning and actioning the expansion of the agency both geographically and through potential mergers and acquisitions or JBV’s.
• Help drive value and revenue for the agency through the diversification of Crossmedia through new products and services such as CrossConnect and CrossSocial.
• Design, modify and implement metrics to give management visibility to manage the business
• Oversee all aspects of media agency finances including Client finance, and FP&A, client accounting, controllership and commercial
• Client MSAs and SOW, Client credit approval an