Partner Marketing Manager

No Agency Submissions Accepted.

Location: This role is located in our HQ of Sunnyvale, CA (hybrid in the office 3 days per week)

Onwards Together!

Illumio, the pioneer and market leader of Zero Trust segmentation, prevents breaches from becoming cyber disasters. Illumio protects critical applications and valuable digital assets with proven segmentation technology purpose-built for the Zero Trust security model. Illumio ransomware mitigation and segmentation solutions see risk, isolate attacks, and secure data across cloud-native apps, hybrid and multi-clouds, data centers, and endpoints, enabling the world’s leading organizations to strengthen their cyber resiliency and reduce risk.  

Illuminate the future with Illumio and join a team that’s passionate about developing cutting-edge security solutions that protect the world's most critical assets. 

Our Team's Vision:

Illumio’s Marketing team creates and develops our global brand and drives pipeline creation. We are building on our position as a Zero Trust Leader to help organizations stop cyberattacks and ransomware from spreading into cyber disasters. We are known in the industry for our category-building approach to solving customers’ problems and we achieve this by working together as a tight-knit team both within Marketing and across the company. Come join one of the most creative, innovative, and fun marketing teams. You will find new opportunities to do your best work and the freedom to set your own goals and define your path to success!  

We are seeking an experienced Partner Marketing Manager with a focus on building scalable demand generation and enablement programs with our valuable partner community. This role is a high impact, visible role that will be responsible for creating, developing, and executing integrated marketing campaigns and enablement programs to assist in increasing partner mindshare, generating opportunities, and creating pipeline. In this role, you will be communicating and collaborating with stakeholders across the entire organization as you work closely with Field Marketing, Partner Sales, Partner Engineering, Partner Operations, Partner Enablement, Product Marketing, and other teams.  

Your Impact: 

• Drive the planning, execution, and optimization of co-branded marketing campaigns with strategic partners to increase brand awareness, generate leads, and drive revenue

• Build and execute scalable campaigns with partners, including ideation, content creation, project management, and performance tracking, to ensure campaigns meet objectives and ROI targets

• Collaborate with cross-functional teams to develop and deliver comprehensive partner enablement programs, including training sessions, sales collateral, and marketing assets, to equip partners with the knowledge and tools necessary to effectively promote Illumio solutions

• Collaborate with enablement, sales and technical teams to ensure partners are proficient in articulating the value proposition of Illumio products and services to customers

• Cultivate strong relationships with key partners, including technology alliances, channel partners, managed service providers, and global system integrators, to foster collaboration and alignment on go-to-market strategies

• Act as the primary point of contact for select focus partners, addressing inquiries, providing support, and driving engagement opportunities to strengthen partnerships

• Manage our Partner Portal and partner communication cadence to increase mindshare within our partner ecosystem

• Define key performance indicators (KPIs) and metrics to evaluate the effectiveness of partner marketing programs and initiatives; share progress with stakeholders

• Manage to a budget and be able to show demonstrable ROI

Your Toolkit:

• Bachelor's degree in Marketing, Business Administration, or related field

• 5+ years of experience in partner marketing, channel marketing, or alliance management within the technology industry, preferably in cybersecurity or enterprise software

• Strong understanding of how to engage with partners of all types, including VARs, Distributors, GSIs, Tech Partners, Cloud Providers, and MSPs

• Proven track record of developing and executing successful partner marketing programs and campaigns that drive revenue growth and market expansion

• Strong project management skills with the ability to manage multiple initiatives simultaneously and meet tight deadlines

• Excellent communication and interpersonal skills, with the ability to