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Manager, Marketing
University of UtahSalt Lake City, United Statesfull_timeVerifiedPosted 10 Apr 2026
About the role
Details
Open Date
04/10/2026
Requisition Number
PRN44703B
Job Title
Manager, Marketing
Working Title
Director of Marketing and Communications
Career Progression Track
F
Track Level
M3 - Manager
FLSA Code
Administrative
Patient Sensitive Job Code?
No
Standard Hours per Week
40
Full Time or Part Time?
Full Time
Shift
Day
Work Schedule Summary
Monday through Friday, 9:00 to 5:00. Occasional evening and weekend work may be required as job duties demand.
VP Area
Academic Affairs
Department
00072 - Pioneer Theatre Company
Location
Campus
City
Salt Lake City, UT
Type of Recruitment
External Posting
Pay Rate Range
75000 to 80000
Close Date
07/13/2026
Priority Review Date (Note - Posting may close at any time)
05/20/2026
Job Summary
The Director of Marketing and Communications leads the strategy, development, and execution of all marketing, communications, and promotional efforts for Pioneer Theatre Company (PTC), with a primary focus on driving ticket revenue and other earned income. As a member of the senior leadership team, this role plays a key part in shaping organizational strategy, strengthening institutional culture, and advancing PTC’s long-term vision.
This position oversees all aspects of marketing, communications, branding, and public relations. The Director ensures that all advertising campaigns, external messaging, and collateral materials consistently reflect PTC’s mission, vision, and values.
The Director is responsible for elevating PTC’s brand visibility within the community, expanding audiences, and deepening engagement with current patrons to foster long-term loyalty and growth.
Responsibilities
Key Responsibilities:
· Lead and execute integrated marketing campaigns for all productions, including subscription, single ticket, and group sales strategies that drive revenue and audience growth.
· Develop and steward PTC’s brand strategy, ensuring clear, consistent, and compelling messaging across all platforms and materials.
· Oversee the creation and execution of marketing and communications content, including digital, print, email, and social media.
· Lead and direct all press and media relations efforts end-to-end, including strategic planning, cultivating media relationships, developing and distributing press materials, coordinating interviews, and tracking coverage to ensure consistent, impactful storytelling that advances PTC’s visibility and institutional goals.
· Partner with Managing Director to develop and manage the annual marketing budget, ensuring effective and responsible use of resources.
· Collaborate cross-departmentally—including with Artistic, Development, Education, Patron Services, and Outreach—to ensure alignment of messaging, support fundraising and patron engagement strategies, and advance audience development and retention across all communities.
· Manage and mentor the marketing and communications team, setting priorities, supporting professional growth, and ensuring effective execution of departmental goals.
· Performs other duties as assigned to ensure the smooth operations of the marketing and communications department as well as the organization.
Essential Skills:
· Strong understanding of theatre and the performing arts, including production practices and audience dynamics.
· 5–7 years of professional experience in a related marketing and communications leadership role.
· Expertise in integrated marketing strategy, including digital, social, and audience development, with a focus on driving revenue growth.
· Proven track record of meeting or exceeding earned revenue goals.
· Strong media relations and strategic communications skills, including the ability to build relationships with press, craft compelling narratives, and effectively position the organization for impactful coverage.
· Demonstrated leadership and management experience, including team supervision, collaboration, and accountability.
· Strong organizational and project management skills, with the ability to prioritize and adapt in a fast-paced environment.
· Experience in budgeting, financial oversight, and data-informed decision-making.
· Experience overseeing brand management, public relations, special events, and campaign execution.
· Proficiency with marketing and CRM tools, including ticketing systems (Spektrix a plus), website management (WordPress), social media platforms, and email marketing (Constant Contact and DotDigital); familiarity with Adobe Creative Suite and related tools preferred.
Additional Requirements:
· Abil
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