Senior Manager, Category Development

Staples is business to business. You’re what binds us together.

The Staples Own Brand team is the strategic and operational engine behind the products that carry the Staples name—delivering quality, value, and innovation across categories our customers rely on every day. We partner closely with merchants, marketers, product developers, and project management to build differentiated products that meet the needs of businesses of all sizes. Our team blends data, insight, and creativity to design meaningful solutions and deliver a consistently exceptional customer experience. Together, we shape the future of Staples’ brands and elevate how they show up across retail, digital, and B2B channels.

The Senior Manager, Category Development supports the strategic direction and performance of assigned Staples Private Brand categories. This role drives data‑informed assortment planning, product development, and cross‑functional alignment to deliver compelling, differentiated products that meet customer needs and support category financial goals. The Senior Manager partners closely with Merchandising, Sourcing, Product Engineering, Brand, Quality, Sales Enablement, Project Management and Inventory to translate category strategies into executable roadmaps and deliver results across all channels.

Reporting to the Senior Director of Category Management, this role plays a critical part in advancing Private Brand strategies, ensuring operational excellence, and supporting the long-term growth of the Private Brands portfolio.

What you’ll be doing:

Category Strategy & Planning

• Lead assortment planning for assigned category, delivering a 12‑month roadmap aligned to Private Brand strategy and merchant goals

• Identify category gaps and new product opportunities to drive growth, differentiation, and relevance

• Apply deep category knowledge and data to guide decisions on assortment, pricing, value positioning, and SKU productivity

• Understand how category initiatives ladder up to broader Private Brand priorities and contribute to overall business goals

Product Development & Execution

• Develop business cases to support new product creation, including customer insights, financial logic, and competitive rationale

• Drive cross-functional collaboration with Merchandising, Sourcing, Product Engineering, Brand, Quality, Sales Enablement, Project Management and Inventory to bring concepts from idea to market

• Define key product features and secure alignment from merchandising and cross-functional partners

• Partner with Brand team to develop customer‑focused content and packaging messaging and positioning

• Support continuous improvement of product cost, performance, and sustainability

Insights & Analytics

• Analyze consumer insights, competitive trends, and performance data to shape category recommendations

• Use data and insights to influence merchants and cross‑functional stakeholders on product development and assortment decisions

Cross‑Functional Alignment & Process Improvement

• Collaborate across Private Brands and partner teams to prioritize work, ensure readiness, and maintain alignment throughout the development process

• Identify and drive process improvements that increase efficiency, speed, and clarity for the category and broader PB team

• Communicate progress, risks, and decisions clearly to leadership and cross-functional partners

Team Leadership

• Manage at least