Business Development Manager, Event Sponsorship - Longevity Expo (New B2C Event!)

Company Description

Informa Connect is a global business that delivers world-class live events and outstanding digital content to markets across 30 countries (important info for those interested in the global reach and impact of the company).

They connect with businesses in various fields, from Biotech and Pharma to pop culture (important info for those interested in the specific industries they cater to).

They offer a fast-paced and freedom-focused work environment (important info for those who enjoy a dynamic and autonomous work style).

The Medical vertical is a leading B2B education business (important info for those interested in the specific healthcare sector and B2B focus).

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Job Description

Business Development Manager - Longevity Expo (New B2C Event!)

We are seeking a highly motivated and experienced Business Development Manager to lead our efforts in securing funding from industry sponsors for our new B2C Longevity Expo (Important: This is a brand new event focused on consumers!).

In this crucial role, you will:

• Build strategic partnerships to drive revenue growth and enhance the event experience (**Important: Your focus is on securing sponsorships and making the event successful for attendees).
• Cultivate relationships with a diverse range of stakeholders, from Fortune 500 companies to emerging industry players (**Important: You'll work with a variety of partners).
• Develop and implement strategic sales plans to meet and exceed sponsorship and exhibit booth revenue targets (**Important: Your success is tied to the financial performance of the event).
• Shape the impact and reach of the Longevity Expo within the longevity and wellness community (**Important: Your work goes beyond just sales, it shapes the event's impact).

Key Responsibilities:

• Cultivate and manage sponsor/exhibitor relationships (**Important: Building strong partnerships is key).
• Customize sponsorship packages to align with sponsor needs (**Important: You'll tailor opportunities to each company).
• Collaborate with marketing to create compelling sponsorship materials (**Important: Working across teams to create a strong sales message).
• Conduct outreach to identify new sponsorship and exhibitor opportunities (**Important: Proactive approach to finding new partners).
• Negotiate contracts with sponsors and exhibitors (**Important: Securing agreements that benefit both parties).
• Coordinate sponsor/exhibitor logistics (**Important: Ensuring a smooth experience for your partners).

This is a great opportunity for a Business Development Manager who is passionate about the longevity space and enjoys building strong relationships.

Qualifications

• Proven experience in cultivating and maintaining relationships with key clients. (Important for building strong partnerships and driving sales)
• Strong negotiation skills, with the ability to effectively communicate value propositions, overcome objections, and close deals. (Important for securing sponsors and exhibitors)
• Strategic thinker with the ability to develop and execute complex business development strategies to achieve revenue targets and business objectives. (Important for driving growth and success)
• Strong analytical and problem-solving skills, with the ability to analyze market trends, identify opportunities, and make data-driven decisions. (Important for staying ahead of the curve and making informed decisions)
• B2B sales experience is essential. (Important understanding for this specific role)
• Proficiency in CRM software, HubSpot, AdminBooth, SalesForce. (Important for managing client relationships and sales pipeline)
• Proficiency with MS Office Suite at a minimum intermediate level. (Important for basic tasks and communication)
• Experience with Cadmium Expo Harvester is a plus. (Bonus skill that can be helpful)
• Bachelor’s degree, BA/BS in biosciences, healthcare, or pharmaceutical marketing, or business administration preferred. (Preferred educational background)

• Travel Requirements