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Display Product Marketing Specialist

Samsung Electronics
Ridgefield Park, United Statesfull_timeVerifiedPosted 8 Jul 2024

About the role

Position Summary

Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.

People | Excellence | Change | Integrity | Co-Prosperity

The Display Product Marketing Specialist will be responsible for providing GTM insights for Display LCD and LED Signage. Additional responsibilities include but are not limited to, providing product planning support from perspective of technical readiness, operational readiness, supporting the voice of customer (VOC) / voice of partner (VOP) process and helping to develop the Interactive segment strategy with other key personnel in Display (Sales, Marketing, SCM, Finance). The Product Specialist needs to be comfortable working across many functions and in collaboration with different teams to help drive Samsung to our goals and deliver on management’s expectations.

• In partnership with category leaders, modify roadmap updates and lifecycle, pricing requests, bids, RFQ/RFP, SKU readiness.
• Perform weekly product competitive pricing and promotional reporting, including gap closure plans vs. monthly/quarterly/annual plans, market share, and GTM strategies for LCD/LED.
• Produce Category sales, Category inventory targets and market share goals.
• Coordination of Tier 2 and Tier 3 channel development initiatives.
• Support promotional plans and programs.
• Create and present product marketing decks to prospective schools, accounts, and executive leadership.
• Trade show support and management.
• Manage communications on security patches, bug fixes, and OS updates to stakeholders (in coordination with HQ).
• Support the VOC / VOP data collection analysis process for the signage category as part of the master GTM plan. In partnership with the category managers, determine the questions and information to be collected and the method of collection (survey, etc.); mobilize data collection efforts and ensure all stakeholders receive communication; collate the data; analyze trends; identify key themes; formulate conclusions; communicate findings/results to HQ, category leaders, and other stakeholders.

Role and Responsibilities

Minimum Qualifications

  • Bachelor’s degree required; MBA preferred
  • 0-2 years of Interactive Industry experience
  • Experience with commercial technologies or consumer electronics
  • Excellent written & oral communication skills with proven ability to provide clarity in complex situations
  • Experience producing highly effective presentations to communicate with internal and external customers, and executives
  • Passion for creating great customer experiences and for solving problems
  • Ability to work independently, quickly, and thoroughly to prioritize and complete tasks and meet deadlines

Skills and Qualifications

Preferred Qualifications:

  • Experienced working within multi-tiered sales organization with direct customers and channel/distribution partners
  • Familiar with PSI, CPFR and P&L process
  • Understanding of Education and Interactive industry market data tracking

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Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/

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Company

Samsung Electronics

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