Growth Manager
Snap Inc.About the role
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.
The Product team uses creativity, insights, and operational excellence to steer our product vision across Snap Inc. This team of designers, scientists, and product managers work in a highly collaborative environment to build the products and experiences that bring our community together in new and special ways.
We’re looking for a Growth Manager to join Snap Inc!
What you’ll do:
Build, optimize, and scale campaigns across a variety of partners and channels (display, video, search, etc.) to efficiently drive new user acquisition
Collaborate cross functionally on SEO to research, test, analyze, and improve web ranking, engagement, and growth
Conduct ongoing campaign performance reviews across channels, partners, countries, and strategies
Collaborate with internal teams and external agencies to develop and test new ad creative
Ideate and execute A/B tests to continually improve campaign performance
Analyze community-level trends to identify areas of opportunity for further exploration
Closely monitor how your initiatives are impacting topline company KPIs
Partner with data science colleagues to deeply understand paid user engagement
Present results, learnings, and recommendations based on program and campaign performance
Knowledge, skills, and abilities:
Ability to analyze performance, provide insights, and proactively implement campaign improvements to improve performance and customer lifetime value
Ability to influence & partner with key internal stakeholder teams: senior leadership, product, design, brand marketing, and finance to ensure shared vision and drive initiatives forward
Ability to initiate and drive projects to completion with minimal guidance
A team player who can collaborate with cross-functional teams and external stakeholders
Excellent presentation skills and comfort presenting to and communicating with senior leadership
Minimum qualifications:
Bachelor’s degree or equivalent years of experience
4+ years of experience in performance marketing or a quantitative role (e.g., data, finance, strategy, consulting) with a focus in technology or social media
Experience using Excel, SQL and data visualization tools (e.g., BigQuery, Looker, Tableau)
Preferred qualifications:
Hands-on experience running paid acquisition campaign across a variety of partners, countries, and channels (display, video, social, search, influencer)
Experience partnering with external agencies to design and optimize creative across channels and countries
Experience managing multiple growth channels (SMS, email, notifications)
Experience building forecasting models such as lifetime value and estimated retention
An understanding of digital marketing attribution models
If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboratio
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