Local Marketing Strategist, Senior Associate -Consumer Bank

One Chase Branch and Local Marketing is dedicated to building trust and providing advice, while deepening relationships across One Chase businesses with our clients and within communities. We achieve this by creating awareness and empowering our bankers and community managers to engage through branch merchandising, Chase Money & Life Skills workshops, and local marketing initiatives. Our mission is to activate Chase brand's values at a local level, transforming the perception of a big bank into a trusted community partner. We are committed to serving our customers, partners, and communities with dedication and integrity, fostering financial health and awareness.

 

As a Local Marketing Strategy Senior Associate on the One Chase Distribution Marketing team, you will help build, plan, execute and optimize strategic marketing initiatives designed to achieve 15% deposit share across all branch markets. You will combine hands-on campaign management expertise with a strategic mindset, strong analytical skills, and the ability to collaborate across teams to deliver business growth and innovation.

 

Job Responsibilities:

• Develop, implement, and project-manage multi‑channel marketing campaigns (sponsorships, social, PR, new build support, sales tools) aligned to business objectives.
• Integrate market research, competitive analysis, and consumer insights to inform campaign design and overall marketing strategy.
• Collaborate with Field/Sales, Brand, Communications, Events, and Analytics teams to ensure campaign and strategic alignment.
• Define campaign and strategic goals, target audiences, messaging, and KPIs.
• Identify new growth opportunities, emerging channels, and innovative approaches to reach target audiences.
• Produce post‑campaign and strategic initiative reports with performance insights and recommendations.
• Manage external agencies and vendors to deliver on scope, quality, timelines, and budgets.
• Oversee team project management, including writing and presenting business cases, and managing budgets and timelines.

 

Required qualifications, capabilities and skills:

• Degree in Marketing, Communications or other related business discipline
• Minimum 3 years’ experience in marketing, communications and/or financial services field/sales 
• Strong presentation, communication and writing skills; able to build a strong business case, present and defend ideas and constructively optimize feedback
• Highly self-motivated individual with a strong and creative solutions orientation; thinks outside the box and is able to flex and pivot as needed; excels at thinking holistically
• Superior project management, problem-solving and time management skills.  Ability to perform well in a deadline-driven, fast-paced environment. 
• Exceptional interpersonal skills - relationship development and negotiating skills and ability to work across multiple lines of business with colleagues at all levels
• Thrive in a culture of innovation and collaboration

 

 

 

 

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provid