Career Returnship Program-AMRS Regional Marketing - Associate Marketing Generalist

About this role

Career Returnship Program-AMRS Regional Marketing - Associate Marketing Generalist 

About BlackRock 

BlackRock is one of the world’s preeminent asset management firms and a premier provider of global investment management, risk management and advisory services to institutional, intermediary, and individual investors around the world. Our purpose is to help more and more people experience financial well-being.  

Overview of the Career Returnship Program

Through the Career Returnship Program, we recognize professionals with different backgrounds and experiences bring a unique and valued perspective to BlackRock. The Career Returnship Program is designed to ease the transition for high potential candidates returning to the workforce after an extended career break via a six-month paid returnship starting in Q4 2024. Upon completing the program, successful participants will be offered permanent employment at BlackRock.

 How we will support you:

• Opportunity to sharpen skills and learn new knowledge
• We will offer a variety of employee networks to help you integrate into the business and culture
• Provide a mentor and buddy for your day-to-day questions
• Provide coaching and peer support
• Help you transition back into a full-time role (after a career break of at least 18+ months)

About the Role

We are seeking a dynamic and adaptable Marketing Generalist to join our Global Marketing & Digital Wealth (GM&DW) team as part of the 2025–2026 Career Returner Program. This 6-month role is ideal for professionals re-entering the workforce after a career break of 18+ months and offers a potential pathway to full-time employment upon successful completion.

You will work across multiple AMRS regional marketing teams—including Individual Investor, USWA, Retirement, and Alpha Marketing—supporting integrated marketing initiatives, campaign execution, and strategic planning. This is a unique opportunity to gain exposure to a wide range of marketing functions while contributing to high-impact projects that drive business outcomes.

Key Responsibilities

• Collaborate with cross-functional teams to support the development and execution of marketing campaigns across paid, owned, and earned channels.
• Conduct market research and competitive analysis to inform campaign strategy and audience segmentation.
• Assist in content creation, including email copy, social media posts, and internal communications.
• Support project management efforts across regional teams, ensuring timelines and deliverables are met.
• Set KPIs, track, and build reports on the efficiency of marketing activities, and show impact on business goals. Drive continuous optimization of marketing programs. 
• Participate in team meetings, brainstorming sessions, and stakeholder presentations.
• Contribute to the development of customer journey strategies and marketing automation workflows.

Ideal Candidate Profile

• Career returner with a minimum 18-month career break and prior experience in marketing, communications, or financial services.
• Strong written and verbal communication skills with the ability to translate complex ideas into clear messaging.
• Comfortable working in a fast-paced, matrixed environment with multiple stakeholders.
• Demonstrated interest in financial services, digital marketing, or client engagement.
• Proficiency in Microsoft Office; familiarity with marketing tools (e.g., Eloqua, Sprinklr, Google Analytics) is a plus.
• Curious, collaborative, and eager to learn and grow within a supportive team environment.

Application Deadline: June 27, 2025
 

For New York, NY Only the salary range for this position is USD$100,000.00 - USD$130,000.00 . Additionally, employees are eligible for an annual discretionary bonus, and benefits including heath care, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.

Our benefits

To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

Our hybrid work model

BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are cur