Senior Brand Manager - Hefty & Private Label

Overview

Join Reynolds Consumer Products…and Drive Your Career across a world of opportunities! We are passionate about achieving results and have fun winning as a team!

 

We provide amazing job opportunities for growth with competitive hourly pay and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. Are you looking to build a strong career? Then we have an opportunity for you! We currently have an opportunity for a Senior Brand Manager - Hefty & Private Label at our Corporate Headquarters in Lake Forest, IL.

Responsibilities

Your Role:

We are seeking a Senior Brand Manager, Hefty Business Unit to drive profitable growth across brand and private label portfolios. This role is a general business leadership position with responsibility for brand and private label strategies, P&L management, pricing & price pack architecture development, and portfolio line extensions. You will lead cross functional teams to commercialize innovation, build a strong growth pipeline, and deliver results in a fast paced, high performance environment. This position reports to the Director of Marketing.

 

You will have the opportunity to Make Great Things Happen!

• Lead Hefty brand and private label strategy, optimizing portfolio performance to deliver profitable growth.
• Develop and lead integrated brand business plans, including innovation pipelines, launch strategies, competitive positioning, media plans, and distribution priorities.
• Lead P&L management, including pricing, price pack architecture, investment trade offs, and financial performance analysis to guide decision making.
• Translate consumer, shopper, and market insights into clear business strategies, identifying short and long term growth opportunities.
• Lead cross functional teams across Sales, Finance, R&D, Supply Chain, and Operations to align strategy with executional excellence.
• Partner with Customer Marketing and Category Management to ensure strategies are converted into customer ready stories, selling tools, and in market execution.
• Continuously assess brand, category, and competitive dynamics, identifying risks and opportunities to refine priorities across the portfolio.
• Communicate brand and business performance, providing clear, concise updates on results, key initiatives, and strategic priorities to senior leadership.

You will love it here if…

• You put safety first, always
• You listen, learn, and evolve
• You are passionate about collaboration, teamwork, and achieving shared goals
• You treat all people with respect, operating ethically, and embrace inclusivity
• You are committed to improving our impact on local communities

 

What we have to offer you here at Reynolds

• Wisely Pay Card – so you can get your money fast
• Comprehensive Benefits Plan (Medical, Dental, and Vision)
• Wellness Program
• 401K
• PTO
• Tuition Assistance
• Employee Referral Program
• Life Insurance
• Employee Resource Program
• Paid Parental Leave
• Adoption Assistance
• Infertility Coverage
• Enhanced Musculoskeletal Wellness Program

Qualifications

We need you to have:

• BA/BS degree in Marketing, Business, or related field.
• 8+ years of Brand Marketing or General Management experience in CPG.
• Strong organizational skills with high attention to detail.
• Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
• Excellent business acumen with experience managing budgets/P&L.
• Proficiency with retailer scan data analysis programs such as Nielsen or Circana.
• Proficient in MS Office.
• Ability for some travel (10-15%)

Icing on the cake:

• MBA or other advanced degree strongly preferred.

Want to know more? Check out our website or connect with us on LinkedIn!

Apply today to join a fast-growing innovative company!

 

Not a good fit but know someone who is? Please refer them!

 

Local candidates only, no relocation assistance available

 

Join Reynolds Consumer Products and Drive Your Career across a world of opportunities!

 

For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at Recruitment@ReynoldsBrands