Marketing Coordinator, The Leaning Guild

WHO WE ARE:

At CloserStill, we strive to deliver the best. We’re on a mission to be the most dynamic B2B events and communities business in every market we serve, bringing people together to learn, connect and grow.

Operating across five regions, we power over 200 market-leading events, publications and brands across Business Technologies, Healthcare, Learning, HR & Education, and Future Transport & Infrastructure.

But what truly sets us apart is our people.

Our teams are diverse, driven, and united by a shared commitment to excellence. Rooted in our core values of ownership, empathy, teamwork, integrity, and determination, we empower every employee to grow, shape their own path and make a meaningful impact.

Joining CloserStill means being part of something bigger - not just building events, but creating opportunities, connections, and lasting value for the communities we serve.

WHO WE ARE LOOKING FOR:

Are you a highly organized marketing professional with excellent writing skills and a knack for managing details? CloserStill Media's Learning Guild, is looking for a highly organized and motivated Marketing Coordinator. You'll play a key role in executing marketing initiatives that drive audience growth and engagement for our world-class events and digital resources. Reporting to the Assistant Marketing Director, you'll be instrumental in driving engagement within our global community of 65,000+ performance improvement professionals. This fast-paced role is perfect for someone eager to grow in the dynamic event and media industry.

THE ROLE:

Email Marketing & Automation

• Building email marketing campaigns, including segmentation, setup, deployment, and reporting, utilizing features like dynamic content and multi-step workflows.   

• Within the marketing automation system, create and deploy emails, landing pages, and forms.   

• Construct and maintain automated campaigns and programs (e.g., nurture, re-engagement, cart abandonment, new contact creation).   

• Assist with copywriting and editing promotional emails.   

Campaign Management, Content & Social Media

• Partner with Marketers to copywrite and execute a wide range of digital and email campaigns to drive awareness, interest, and engagement (including creating landing pages, websites, digital/email copy, and conversion-focused layouts).   

• Assist Guild Marketing Team with developing, setting up, deploying, and reporting on organic social media campaigns.   

Analysis, Reporting & Optimization

• Track progress and improve marketing funnels through analysis and optimization.   

• Discover improvements through research, internal/external feedback, best practices, and testing methodologies (e.g., A/B testing).   

• Ensure accurate tracking of all marketing activities.   

• Prepare marketing reports by collecting, analyzing, and summarizing data.   

• Success in this role will be measured by email and other digital performance KPIs, as well as the ability to impact marketing performance through reporting.   

General & Administrative

• Develop deep knowledge of the Learning Guild’s key markets, industry issues, trends, and best practices.   

• Perform other related marketing and administrative duties as needed.

ABOUT YOU:

We're looking for a candidate who brings the following skills and attributes:

• Experience: 1-2 years in a marketing environment or relevant internship experience.  

Core Skills:

• Excellent time and project management skills, with the ability to prioritize tasks and manage multiple projects to completion under tight deadlines.  

• Exceptional attention to detail.  

• Outstanding English grammar, writing, and communication skills.  

• Strong organizational skills.  

• Excellent interpersonal skills, comfortable communicating at all levels internally and with external partners.  

Work Style:

• Positive, team-oriented self-starter with the ability to take initiative and work independently in a fast-paced environment.  

• Embraces a cultu