Field Marketing Manager - Majors

Job Description:

Field Marketing Manager – Majors

Job Description Summary

The Field Marketing Manager – Majors drives pipeline creation, acceleration, and expansion within Vertex’s most strategic accounts through highly targeted account-based marketing (ABM) programs. This role partners closely with Strategic Account Executives, senior Sales leadership, Customer Success, and Partner teams to deliver one-to-one and one-to-few field engagements that influence complex buying groups, support high-value opportunities, and strengthen long-term customer growth. The role owns field-sourced and field-influenced pipeline for named major accounts and ensures tight alignment between marketing execution and account plans.

Required Qualifications

• 7+ years of B2B field marketing experience supporting enterprise or strategic accounts
• Proven success delivering ABM programs for large, complex organizations with multi-stakeholder buying groups
• Strong partnership skills with senior Sales leaders and ability to operate in a matrixed environment
• Demonstrated ability to drive high-quality pipeline creation, deal acceleration, and expansion opportunities
• Experience using ABM platforms, intent data, and account insights to prioritize and personalize programs
• Expertise executing executive-level field experiences (dinners, briefings, roundtables)
• Bachelor’s degree or equivalent experience
• Equivalent combination of education, training, and relevant professional experience accepted in lieu of a formal degree

Preferred Qualifications

• Experience supporting major, enterprise, or global strategic accounts
• Hands-on use of ABM technology, engagement tools, and intent data platforms
• Background supporting long, complex sales cycles and multi-solution adoption
• Experience orchestrating marketing activity across Sales, Partners, and Customer Success
• Ability to extract account insights, surface competitive signals, and identify whitespace opportunities
• Familiarity with partner-led GTM motions and co-marketing in enterprise environments

Top Skills

• Account-Based Marketing (ABM) for enterprise, major, and parent–subsidiary account structures
• Strategic pipeline creation focused on quality, deal influence, and executive alignment
• Enterprise revenue expansion through cross-sell, upsell, and multi-solution adoption
• Support of complex enterprise sales cycles with value-based content and proof assets
• High-impact field and experiential marketing execution
• Executive-level messaging focused on outcomes and business value
• Cross-functional collaboration with Sales, Partners, Customer Success, and leadership
• Partner ecosystem activation within major-account motions

Pay Transparency Statement:

US Base Salary Range: $114,500.00 - $148,800.00

Base pay offered to new hires may vary based upon factors including relevant industry and job-related skills and experience, geographic location, and business needs.* The range displayed does not encompass the full potential of the role, which allows for further growth and career progression.

In addition, as a part of our total compensation package, this role may be eligible for the Vertex Bonus Plan (VOB), a role-specific sales commission/bonus, and/or equity grants.

Learn more about Life at Vertex and connect with your recruiter for more details regarding Vertex's compensation and benefit programs.

*In no case will your pay fall below applicable local minimum wage requirements.