Head of Website Experience

Grammarly is excited to offer a remote-first hybrid working model. Team members work primarily remotely in the United States, Canada, Ukraine, Germany, or Poland. Certain roles have specific location requirements to facilitate collaboration at a particular Grammarly hub.

All roles have an in-person component: Conditions permitting, teams meet 2–4 weeks every quarter at one of Grammarly’s hubs in San Francisco, Kyiv, New York, Vancouver, and Berlin, or in a workspace in Kraków. This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that fosters trust and unlocks creativity.

Grammarly team members in this role must be based in the United States, and they must be able to collaborate in person 4 weeks per quarter, traveling if necessary to the hub(s) where the team is based.

The opportunity 

Grammarly is the world’s leading AI writing assistance company trusted by over 30 million people and 70,000 teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of the Fortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 7 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces.

To achieve our ambitious goals, we’re looking for a Head of Website Experience to join our Acquisition Team. The Head of Website Experience will lead the strategic vision and cross-functional execution of the Grammarly website to ensure optimal performance, functionality, and user experience.

Your impact

This role requires a deep understanding of marketing principles to effectively align website management with business and brand objectives, strong technical knowledge, and high proficiency in user experience design. 

In this role, you will:

• Build short and long-term strategic visions of the website.
• Establish website guidelines and governance parameters that enable us to test and scale while maintaining stability.
• Define and enforce best practices for website development, including SEO, performance optimization, security, and user experience.
• Ensure the website is optimized to enable performance marketing teams to meet and exceed growth targets, including KPIs such as new users, upgrades, MQLs, and engagement.
• Conduct thorough analyses of website performance metrics, user behavior, and market trends to identify opportunities for enhancement.
• Own website tools and platforms and ensure they are optimized for Grammarly teams to use.
• Act as web design kit business owner.
• Drive cross-functional relationships, specifically brand, creative/design, engineering, and B2B/B2C performance teams.
• Continually evaluate existing processes and procedures and drive improvements across prioritized initiatives.
• Stay updated on emerging technologies, industry trends, and best practices in website architecture and marketing to drive innovation and maintain a competitive edge.
• Share insights on web performance and website roadmap regularly with cross-functional stakeholders to maintain alignment and foster a data-driven prioritization approach.

Success will be evaluated quantitatively and qualitatively. The website is a key growth lever, and this person will need to enable teams by balancing revenue and growth targets with brand positioning and overall business objectives across our B2C and B2B audiences. The objective will be to manage a highly performant website supporting our company strategy. Since this role is so highly cross-functional, this person will also be evaluated on stakeholder management.

We’re looking for someone who

• Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
• Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust.
• Is able to collaborate in person for a minimum of 4 week per quarter, traveling if necessary to the hub where their team is based.
• Has 10-15 years of relevant experience in website design, infrastructure, and optimization. 
• Expert knowledge of CPA, ROI, LTV, and payback periods; easy fluency with how different metrics affect each other.
• Possess a strong handle on marketing testing