Salesforce Manufacturing Business Development Senior Manager

Huron is a global consultancy that collaborates with clients to drive strategic growth, ignite innovation and navigate constant change. Through a combination of strategy, expertise and creativity, we help clients accelerate operational, digital and cultural transformation, enabling the change they need to own their future. 

Join our team as the expert you are now and create your future.

The Business Development Senior Manager is a senior-level commercial leader responsible for driving strategic growth initiatives, expanding market presence, and securing new business opportunities within the manufacturing sector. This individual will function as both a subject matter expert (SME) in manufacturing domain solutions and a Salesforce CRM digital capabilities specialist, leveraging deep platform knowledge and established Salesforce ecosystem relationships to generate high-value engagements.

This role requires exceptional commercial acumen, a proven track record of exceeding $10M+ in annual bookings, and the ability to position complex, technology-enabled solutions to executive-level buyers.

Key Responsibilities

1. Strategic Sales & Revenue Growth

• Develop, execute, and manage a comprehensive go-to-market strategy targeting manufacturing clients across segments (industrial, discrete, process, automotive, equipment, distribution, etc.).

• Consistently deliver or exceed annual sales targets, with demonstrated ability to generate $10M+ in new bookings annually.

• Identify, qualify, and close complex digital transformation opportunities leveraging Salesforce CRM capabilities and related platform solutions.

• Maintain a robust pipeline and manage the full enterprise sales lifecycle from prospecting to deal closure.

2. Salesforce CRM Expertise

• Serve as an internal and client-facing Salesforce SME, demonstrating deep knowledge of:

  • Sales Cloud, Service Cloud, and Manufacturing Cloud

  • CPQ & Billing

  • Experience Cloud

  • Data Cloud & integration

  • Industry-specific accelerators and solutions

• Translate Salesforce capabilities into manufacturing-specific business value, ROI cases, and transformation roadmaps.

• Leverage an established network of Salesforce contacts—alliances, partner managers, product teams, and industry specialists—to accelerate joint pursuits and co-selling motions.

• Partner with Salesforce account executives, RVPs, and industry specialists to co-develop territory plans and shared sales strategies.

3. Market Expansion & Opportunity Identification

• Conduct market analysis to identify emerging trends, competitive shifts, digital adoption patterns, and manufacturing industry priorities.

• Prospect and develop relationships with C-suite executives, operational leaders, and digital transformation stakeholders.

• Develop account penetration plans for target manufacturers and large-scale enterprise accounts.

• Position the organization as a trusted advisor by articulating industry challenges and recommending tailored manufacturing solutions.

4. Relationship Management & Account Leadership

• Build, nurture, and expand long-term client relationships, ensuring exceptional client experience from initial engagement through deal execution.

• Develop account strategies aligned with customer business objectives and manufacturing-specific requirements.

• Collaborate with delivery, product, and marketing teams to ensure client expectations are met and exceeded.

• Represent the organization at Salesforce and manufacturing industry events, conferences, and partner forums.

5. Proposal, Contracting & Deal Structuring

• Lead proposal development, RFP responses, value propositions, and solution shaping activities with cross-functional support.

• Construct business cases, pricing structures, and long-term engagement models that address client needs and profitability targets.

• Negotiate commercial terms and contracts with enterprise clients, ensuring alignment with organizational goals.

Required Qualifications

Experience & Track Record

• 5+ years of direct business development, enterprise sales, or strategic growth experience within the manufacturing industry or manufacturing technology space.

• Demonstrated track record of consistently achieving $10M+ in annual bookings.

• Experience selling Salesforce-based solutions, digital transformation p