TikTok Shop - E-commerce Content Governance Lead

E-commerce’s Governance and Experience (GNE) organization is dedicated to building a safe, sustainable, and high-trust marketplace where every customer enjoys a seamless purchase experience.



About the Role:

We are seeking a strategic and dynamic leader to serve as the Content Governance for TikTok Shop-US market, specialized in High risk category and misleading content governance. This role is accountable for ensuring platform integrity, user safety, and regulatory compliance across complex and high-risk category content scenarios, while balancing enforcement accuracy, creator ecosystem health, and scalable operations. This leader will operate at the intersection of policy strategy, risk governance, product and AI-enabled enforcement.



Responsibilities:

- Own the end-to-end governance strategy for health category and misleading content in the US, including medical misinformation, health fraud, unverified treatments, and emerging health narratives.

- Translate regulatory requirements, public health guidance, and platform principles into scalable governance frameworks and enforcement strategies.

- Drive high-quality enforcement outcomes by improving decision accuracy, consistency, and edge-case handling across review and escalation processes.

- Partner closely with Product, Algorithm, and AI teams to embed LLM technology into content governance workflows.

- Partner with global policy teams to ensure global alignment with US nuance, contributing US insights to global standards.

- Lead content governance team, supporting skill development and effective performance.