DIGITAL CAMPAIGN SPECIALIST - GDM (Gray Media Group)
Gray TelevisionAbout the role
About Gray Television:
Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About Gray Digital Media:
Gray Digital Media is a division of Gray Television, Inc., which owns and operates high-quality local television stations in 113 media markets. GDM is a national team of digital marketing experts who craft compelling messages, build powerful campaigns, and measure results in an easy-to-understand and meaningful way.
Job Summary/Description:
Our Digital Campaign Specialist are experts in their fields. Anyone in this position must have a strong understanding of media consumption habits and audience profiles. He/she needs to be a strategic thinker and possess the ability to drive into platforms to build and execute effective digital marketing campaigns. This is a remote-only position. This is a remote-only position.
Duties/Responsibilities include (but not limited to):
- Provide customer service and act as a point of contact for assigned stations and clients
- Efficiently and effectively execute new and revised digital orders
- Traffic all ads in the ad-serving platform and confirm launch success
- Monitor the scheduling, pacing, and implementation of all advertising campaigns to ensure timely, accurate implementation, and full delivery
- Ensure all campaign revisions are fully communicated and executed with 100% accuracy
- Maintain AdOps processes best practices and provide suggestions to leadership on improvement opportunities
Qualifications/Requirements:
- Bachelor's degree and 3 years of field experience
- Highly-motivated team player
- Superior multitasking skills with the ability to work cross-functionally and handle multiple requests daily
- Proficient in Microsoft Office
- Broadcast industry experience
If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
Grey Media Group-TV/Gray Television, Inc. is a drug-free company
Additional Info:
Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Gray Television encourages all new employees to be fully vaccinated against the coronavirus before the first workday.
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