At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:

Marketing

Job Sub Function:

Strategic Marketing

Job Category:

Professional

All Job Posting Locations:

Santa Clara, California, United States of America

Job Description:

 At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for humanity. Learn more at https://www.jnj.com/.

 Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments. Ready to join a team that’s pioneering the development and commercialization of Intravascular Lithotripsy (IVL) to treat complex calcified cardiovascular disease. Our Shockwave Medical portfolio aims to establish a new standard of care for medical device treatment of atherosclerotic cardiovascular disease through its differentiated and proprietary local delivery of sonic pressure waves for the treatment of calcified plaque.

Johnson & Johnson is a leading innovator in cardiovascular medical technology, committed to transforming patient outcomes through cutting-edge solutions. Our mission is to improve lives by developing and delivering pioneering treatments that address critical cardiovascular conditions.

We are seeking a visionary and strategic Principal Product Manager – Portfolio Marketing to lead market and technology development initiatives for a novel and transformative technology platform. In this cross-functional leadership role, you will be responsible for driving portfolio-level go-to-market strategies, shaping emerging market opportunities, and aligning technological advancements with customer needs and market trends. This is a unique opportunity to define the future of an innovative technology in a fast-paced, high-growth environment.

Essential Job Functions

• Develop and refine the value proposition and portfolio strategy for a novel technology platform
• Partner with R&D and clinical to understand the potential applications for novel technology
• Serve as a thought leader and spokesperson for the technology both internally and externally
• Guide research efforts including TAM/SAM/SOM analysis, customer discovery, competitive intelligence, and market trend monitoring.
• Establish relationships with key opinion leaders
• Drive prioritization of use cases and investments based on strategic fit, market potential, and technical feasibility.
• Identify and analyze new and emerging market opportunities; lead early market engagement initiatives to validate use cases and assess market readiness.
• Take a leadership role on project teams and work closely with the project manager to drive accountability and team achievement goals
• Perform financial modeling/forecasting for new product opportunities
• Partner with development team to evaluate new products in clinically representative labs

Requirements

• 15+ years of experience in product management, portfolio strategy, or new technology marketing, ideally in cardiovascular space  
• Bachelor's degree in engineering, science, or related field; MBA or advanced technical degree a plus.
• Demonstrated experience bringing novel technologies to market, including early-stage market development.
• Strong strategic thinking and business acumen with the ability to link technical innovation to market opportunities.
• Exceptional storytelling and communication skills, with experience crafting high-impact messaging for technical and executive audiences.
• Proven success leading cross-functional initiatives in a matrixed, fast-paced environment.

The anticipated salary range for this position is 114,000.00 - 229,000.00