Product Manager, UPTRAVI HCP Marketing

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:

Marketing

Job Sub Function:

Product Management

Job Category:

Professional

All Job Posting Locations:

Titusville, New Jersey, United States of America

Job Description:

UPTRAVI® Product Manager, HCP Marketing

About Pulmonary Hypertension

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Pulmonary Hypertension team is focused on transforming the disease into a long-term manageable condition. Bringing your passion for health to this team will help discover and develop effective treatments that help patients live their best possible life.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Are you ready to impact the lives of people with Pulmonary Arterial Hypertension?

Learn more at https://www.jnj.com/innovative-medicine

Johnson & Johnson Innovative Medicine is currently recruiting for a Product Manager, HCP Marketing UPTRAVI.  This position will be located in Titusville, NJ.

Key Responsibilities:

The Product Manager will execute marketing plan and business plan initiatives to drive UPTRAVI®’s growth. Key responsibilities will include:

• Lead overarching congress strategy and tactics for the brand to elevate brand presence by effectively deploying brand messaging with promotional assets and congress sponsorships.
• Lead peer-to-peer education strategy and tactics for the brand to compliantly educate providers on key brand data and available support programs.
• Develop and deploy clear and impactful brand content aligned to brand priorities in a timely manner.
• Develop and deploy personal and non-personal promotion tactics to drive awareness and audience interest in educational activities.
• Execute detailed tactical plans, creative/message development, agency management, budget management, and compliance review process.
• Partner with Field Facing Teams and Key Customer Engagement Managers to gain insights, identify unmet needs and/or opportunities for improvement.
• Collaborate closely with cross-functional business partners from Medical, Marketing, Analytics, Field Facing Teams, and Regulatory/Legal/Compliance to execute the tactical plans.
• Partner with Analytics Team to measure the impact of deployed tactics.
• Contribute to a culture of candor, teamwork, trust, and ownership as part of the marketing team.
• This is not an exhaustive list, and other responsibilities may be included.

Qualifications

Education: 

• BA/BS degree required.
• MBA or advanced degree is helpful but not required.

Required: 

• 5 years of pharmaceutical experience  
• Must be innovative, proactive, and strong analytically with excellent overall eye for business and interdependent partnering.
• Must be capable of handling and prioritizing competing priorities.
• Must demonstrate excellent leadership and interpersonal skills.
• Must demonstrate excellent communication and presentation skills.

Preferred: 

• Marketing experience
• Business experience with rare disease products 
• Sales or sales leadership experience 
• People management experience 
• Proven experience in the following critical business competencies: Analysis, Customer/Market Knowledge, Marketing Execution, Business Planning and Financial Acumen 
• Demonstrated ability to partner and work with multiple agencies/vendors, manage budge