Sr Communications Specialist

Job Title: Sr Communications Specialist

Work Place Flexibility: Onsite 

Legal Entity: Entergy Services, LLC 

Job Summary/Purpose:

Assists in the development, management and execution of communications strategies for the Operations businesses, in alignment with the company, as well as plans for external use. Develop press releases and stories that can be used with all stakeholders to help tell the story of becoming the premier utility. Assist with a communications strategy for executive leadership, including written messages, videos, multimedia presentations and creative and humanized storytelling. Ensure alignment amongst operations communications and the overall enterprise. Create goodwill with stakeholders to support Entergy’s collective vision, mission, strategy and stakeholder objectives.

 

Job Duties/Responsibilities:

• Build and execute communications strategies designed to inform and align cross functional staff and internal and external stakeholders. Monitor industry news and identify emerging issues and potential opportunities.
• Support communication needs for company leadership and multiple businesses, including but not limited to town halls, employee meetings, speeches, talking points, internal memos, presentations, employee articles, news releases, website posts, etc. Additionally, prepares weekly e-newsletter and other communications for employees.
• Willingness to work and provide communications support in response to weather and other incident response events.
• Create feature stories about the business, our operational progress, profiling improvements, highlighting key individuals and teams in the business to illustrate our commitment to effectively tell our story.
• Recommend strategies, produce materials and execute communication plans to support and promote company business objectives, organizational priorities and major functional initiatives.
• Implement broad-based employee communications, such as executive messaging and employee meetings, newsletters, videos, and other tools. Collaborate with company leadership and senior communications staff on the development of key messages, Q&As, and other needed tools. Coordinate layout, production and distribution. 
• Research, cultivate knowledge of and use social media to communicate key Entergy messages and drive operational leaders to amplify messages. Evaluate and recommend usage for optimal positive exposure for the company, its people and its businesses. 
• Assist in establishing editorial or departmental standards. May edit the work of and/or provide guidance and direction to others. May require project management knowledge including business processes such as budgeting, purchasing, request for proposal, etc.

 

 

Minimum education and experience required:

Required : Bachelor's Degree or equivalent experience.

 

Minimum experience required of the position: 

Required: 5 to 7 years of experience in a related field

 

Preferred: Bachelor's Degree in a related field and 5+ years of experience in corporate communications or public relations is required OR in lieu of a bachelor’s degree 9+ years of experience in corporate communications or public relations is required or equivalent experience

 

Minimum knowledge, skills and abilities required of the position

Strong writing, editing and communications planning skills (AP style knowledge a plus).

 

Demonstrated ability to use or learn an array of publishing software such as Photoshop, InDesign, Office 365, HTML editing software, web analytics, social media platforms and a variety of audio, video and infographic production programs.

 

 

Other Attributes

Functional Knowledge

Requires conceptual and practical expertise in own discipline and basic knowledge of related disciplines.

Business Expertise

Has knowledge of best practices and how own area integrates with others; is aware of peer practices and the factors that differentiate them i