Senior Assistant/Associate Director of Visitor Experience

Job Description

The Senior Assistant/Associate Director of Visitor Experience serves as the senior staff member responsible for planning, implementing, and administering daily internal operations and initiatives designed to increase and enhance the visitor experience and campus visit program at Virginia Tech.

The Senior Assistant/Associate Director of Visitor Experience provides leadership for visitor programs and services, ensuring a welcoming, engaging, and seamless experience for prospective students, families, and guests. The Senior Assistant/Associate Director will play a key role in refreshing and enhancing visit programs, recruiting and developing a high-performing team of professional and student staff, including tour guides, and strengthening the connection between campus visits and the broader enrollment experience. The position offers the opportunity to lead operational improvements, elevate the campus tour program, and help position the Visitor and Undergraduate Admissions Center as a strategic and impactful component of the university's enrollment efforts.

The Senior Assistant/Associate Director is responsible for overseeing the Visitor and Undergraduate Admission Center front desk operations, supervising professional and student staff, managing campus tour and visit programs, and implementing strategies that continuously innovate and enhance the visitor experience. Through effective leadership, operational planning, staff development, and collaboration with campus partners, the Senior Assistant/Associate Director helps ensure that every campus visit reflects the university's commitment to service excellence and student success.

This is an on-site position located in Blacksburg, VA. Evening and weekend work will be required, especially during peak seasons (fall and spring visit seasons).

Required Qualifications

• Bachelor’s degree with several years of progressively responsible experience in visitor experience, campus events, student engagement, higher education recruitment, or a closely related field
• Experience working with customer relations and/or event/program management
• Proven leadership and staff management skills
• Demonstrated organizational skills; the ability to handle multiple priorities simultaneously
• Exemplary interpersonal, communication and presentation skills with individuals and large groups, internal and external to the institution
• Computer proficiency with Microsoft Office or comparable software
• Availability to work some evenings, weekends, and peak-season hours (fall and spring visit seasons, admitted student events)

Preferred Qualifications

• Preference given for advanced degree in related field or equivalent combination of education, training, and experience; candidates with previous experience in a university admissions setting; experience with Slate, Banner, and Common App

Pay Band

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Overtime Status

Exempt: Not eligible for overtime

Appointment Type

Regular

Salary Information

Hours per week

40+

Review Date

July 31, 2026

Additional Information

The successful candidate will be required to have a criminal conviction check.

About Virginia Tech

Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to