Field Account Manager – Marketing/Virtual MA, OH, IL, FL

The Role

As a Field Account Manager, you will be the face of Solera/AutoPoint, acting as a trusted partner to dealership and ownership teams. Your primary responsibility is to strengthen relationships with existing clients, optimize operational efficiencies, particularly in Fixed Operations Marketing—and drive customer satisfaction and revenue growth.

This role involves managing client relationships throughout the customer lifecycle, from onboarding to account expansion. You will oversee account maintenance, product integration, and strategic revenue initiatives. Ultimately, your success will be measured by your ability to cultivate long-term client advocacy and contribute to the expansion of Solera's Marketing portfolio.

What You’ll Do

• Assess client performance using reports and direct observation, identifying opportunities to improve dealership fixed operations.

• Maintain proactive, high-level communication with key stakeholders, including Service/Fixed Ops Directors, Dealer Principals, General Managers, and corporate executives.

• Develop and sustain strong business relationships at both the dealership and corporate levels.

• Promote a culture of continuous improvement in dealership operational processes.

• Educate clients on AutoPoint products, demonstrating their value within dealership operations.

• Analyze and interpret key performance metrics (KPIs) that influence dealership and group business strategies.

• Align AutoPoint’s value proposition with the business objectives of dealerships and ownership groups.

• Conduct regular reviews of marketing product performance with assigned accounts.

• Managing and optimizing paid digital marketing campaigns, including pay-per-click (PPC) advertising, display ads, and social media advertising.

• Recommend strategic marketing program adjustments to enhance client success.

• Share Solera/AutoPoint industry insights to help clients stay competitive.

• Possess a broad understanding of Solera's non-marketing solutions to facilitate client discussions.

Account Retention & Growth

• Manage customer retention, product adoption, and account growth within assigned territories.

• Address and resolve customer issues, ensuring a positive client experience.

• Oversee the enrollment and review process for retention programs and customized marketing campaigns.

• Gather, prioritize, and communicate customer enhancement requests internally.

• Maintain up-to-date customer records in Salesforce.com, ensuring accurate tracking of interactions.

• Organize and submit internal documentation, including:

• Meeting reports

• Dealer and corporate performance goals

• Achieved objectives

• Future engagement plans

• Market research insights

• Provide constructive feedback to continuously improve service delivery.

What You’ll Bring

• Deep knowledge of sales processes, including account planning and key selling techniques.

• Strong ability to build relationships with key internal and external decision-makers.

• Proficiency in identifying and resolving customer pain points, objections, and business needs.

• Excellent presentation skills, with the ability to clearly communicate value-driven solutions.

• Proven experience in developing strategic business development plans and action-oriented growth strategies.

• Knowledge of Digital Marketing include marketing concepts, tools and techniques, channels such as SEO, SEM, social media, email marketing, content marketing and analytics.

• Ability to analyze performance data and adjust strategies for optimal results.

• Strong public speaking and training facilitation skills.

• Highly developed listening and problem-solving abilities.

• Exceptional multitasking, organizational, and project management skills, ensuring deadlines are met.

• Self-motivated with the ability to work independently in a fast-paced environment.<