Art Director, Social and Digital - Fenty

Kendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Moët Hennessy - Louis Vuitton, the world’s largest luxury group. A play on the words “can do”, Kendo has become the hub of creativity and next generation beauty product development for global Sephora channels and selective retailers outside of Sephora.

Through original development, collaborations and acquisitions the Kendo stable of brands will always be creative, inspiring and innovative. A dynamic engine of speed, expertise and market-savvy, the Kendo team continues to redefine the beauty industry through great product, great storytelling, great retail and direct-to-consumer partnerships. This shows up in everything we do and in what we stand for:

• “Can Do” Spirit: We work together to make our wildest dreams a reality: As entrepreneurs, we embrace optimism and find creative ways to reach our goals
• Advocacy, Diversity, and Inclusion: We recognize and celebrate the full spectrum of personal identities. We create safe spaces so everyone’s voice is heard. We listen with humility and act with courage.
• Storytelling: We tell authentic stories like no, one else. It’s our key to inspire trust and build relationships, rallying, our people, partners, and consumers around our brands.
• Resilience: We embrace challenges as opportunities. Change is ever- constant, and agility is our strength.
• Product Excellence: We put the consumers first: We constantly raise the bar to create products of the highest quality that everyone just has to have.

 

The salary range for this position is $142,600 - $178,300 per year based upon a San Francisco location. Offered salary is dependent upon experience and location. Kendo Total Rewards offerings also include an annual bonus and a comprehensive benefits package including: medical, dental and vision insurance, flex paid time off program, parental leave, employee discount/perks, a retirement plan with employer contributions, Summer Fridays, opportunity to work from anywhere for two weeks during the calendar year and December wellness/shutdown week for applicable positions.

 

The Kendo house of brands currently includes: Fenty Beauty, Fenty Skin, Fenty Eau de Parfum, Fenty Hair, Ole Henriksen, KVD Beauty, Lip Lab.

 

 

POSITION SUMMARY

The role of the Fenty Social + Digital Art Director is responsible for ideating and executing the lo-fi brand content across multiple channels. The Social + Digital Art Director will work with the Marketing team and will create social + digital first concepts that will complement the brand creative direction that has been developed. The role will partner closely with the Social Marketing team to understand and execute the brand strategy.

 

RESPONSIBILITIES

• Create social first creative concepts based on the Brand creative direction set by the Brand Creative team that is cohesive yet delivers on the social strategy and drives engagement.
• Lead a team consisting in an in-house editor and producer to deliver on all needs.
• Brief and work with external brand partners and creatives on collaborations and co-created content.
• Develop and execute paid media concepts and storyboards based on brand needs.
• Develop social media storytelling, developing social-first narratives for our key campaigns, alongside daily content needs.
• Create content as needed with speed and agility.
• Directs photo shoots as needed and manage post-production.
• Using final assets, oversees creation of social content.
• Work with editors to edit footage / creator footage with socially native features.
• Provide creative solutions that meet business objectives; presents creative to Marketing and Social teams.
• Establish and maintain brand POV guidelines for content (including music, treatment, etc.).
• Develop “social-first” style guides for the social team.
• Be a key creative partner for marketing offline eventing.

• Be a key creative partner for the visual expression of social content
• Source a group of unique, never-before-seen freelance artists and designers for projects.

• Fosters strong partnerships with Creative, Brand Management, Marketing/Social, Program Management; leading collaboration/working sessions to drive new ideas/solutions.
• Monitors and advocates for process; proactively communicates with peers and Program Management to identify gaps and process improvements.

 

REQUIREMENTS