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Assistant General Manager

UFC GYM
Murfreesboro, United Statesfull_timeVerifiedPosted 19 May 2026
💰 $100,000/yr($50,000/yr$100,000/yr)

About the role

Benefits:
  • Bonus based on performance
  • Free uniforms
  • Training & development
  • Wellness resources
GENERAL SUMMARY: The Assistant General Manager represents UFC Gym and indirectly supervises the MembershipSpecialist team with support from the General Manager to the Membership Specialists provide a welcoming, informative, differentiated, high energy, and incredible experience for all prospective members during gym visits. Assistant General Managers are held accountable for assisting the General Manager in achieving gym membership goals, private coaching attachment, and other sales goals.ESSENTIAL DUTIES & RESPONSIBILITIES: Sales Execution on Key Metrics & Drivers, Personal Production; Deliver Results 
Ensure membership execution on lead, appointment setting, and guest goal to hit financial targets set forth by the company.Assist the General Manager in on-going training on hitting 50% of guest conversion, 40% Ultimate Mix, and 25% attachment of point of sale private coaching.Inspire guests to purchase memberships by listening to guests’ goals, presenting UFC Gym in a way that best connects with the member, and establishing trust in UFC Gym through transparent pricing, open dialogue, and a passion for fitness.Ensure personal membership execution on lead generation, appointment setting, and hitting personal guest goal in order to hit financial targets set forth by the company.Ensure that the membership department hits monthly targets in New Member Sales, Electronic Funds Transfer, and Point of Sale Private Coaching goals.
Weekend Management & Planning 
Participate and provide gym specific input into the development of the gym financial, expense, and operating plan.Assist General Manager to develop weekend membership plans to deliver financial and retention goals with contribution by Membership Specialists.With collaboration of General Manager and Membership Specialists, establish priorities and goals, including revenue goals and labor targets for weekends/month for the gym. Identify and plan execution of improvement in the gym.Assist in setting monthly, weekly and daily targets that are challenging but obtainable.Assist in the management of the Membership Specialists’ schedule within budgeted hours and/or business demands.Work with the weekend team in all departments to set priorities and goals to deliver a great member and guest experience.Provide input and report weekly and monthly results to the General Manager and Vice President of Sales regarding gym financials.Act as the “Manager on Duty” when needed to be available for any and all member issues.
Guest Experience/Team Member Experience 
Assist General Manager to establish a fun, safe, healthy, and community focused gym culture that delivers high member satisfaction and achieves maximum profitability with the support of department heads and supervisors. Assistant General Manager takes ownership on weekends.Be a role model for member experience by walking through gym and collecting member feedback to identify training and development opportunities for team members.Resolve elevated gym member concerns on weekends; conduct on-the-spot coaching to prevent them from reoccurring. If needed, work with General Manager every Monday to handle all weekend concerns.Monitor gym appearance and ensure problems are resolved in a timely manner.Ensure compliance with the Company’s Time & Labor policy and practices through company timekeeping system for all Membership Specialists.Ensure company policies, procedures, programs and promotions are efficiently executed on weekends.Ensures safety of employees, members and gym property on weekends.When not executing other job-related tasks, be present on the gym floor and locker rooms, helping ensure a clean and safe environment, while developing relationships for prospecting.As a contributing team member, assist the front desk as necessary so members receive a friendly greeting and check-in and prompt attention to their needs.
Staffing and Development 
Assist in Membership Specialist selection by reviewing applications, interviewing and making hiring recommendations to the General Manager.Assist with training the Membership Specialist Team to generate leads/new business through member promotions, leads, referrals, appointments, shows, local events, outside marketing, and guest passes.Assist in training Membership Specialist Team on current marketing campaigns in order to effectively communicate to members and prospective members.Assist with or conduct weekly meetings with Membership Specialists to review performance and offer direction, inspiration, and guidance toward achieving individual and gym goals.
ORGANIZATION RELATIONSHIPS: The Assistant General Manager reports directly to the General Manager with adotted line to the Vice President of Sales, Vice President of Operations and Vice President of Fitness.REQUIRED QUAL

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Company

UFC GYM

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