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Aftersales Manager, BMW Motorrad Canada

BMW Group
Canadafull_timeVerifiedPosted 8 Apr 2024

About the role

MAKE LIFE A RIDE.

SHARE YOUR PASSION.

At the BMW Group, everything starts with passion. It turns a profession into a vocation. It drives us to keep reinventing mobility and bring innovative ideas onto the roads. Enthusiasm for joint projects turns a team into a strong unit where every opinion is valued. It is only when expertise, highly professional processes and enjoyment of work unite that we can shape the future together.

BMW Group Canada is looking for an Aftersales Manager to join the BMW Motorrad department.

 

Responsibilities include but are not limited to:

 

Aftersales

 

  • Prepares the yearly Aftersales budget and forecast in Parts, Accessories and Rider Equipment in alignment with EX-V4-CA and EX-V4.
  • Defines the yearly dealer Aftersales Bonus System and ensures that aftersales business targets between the markets are distributed in a consistent way to ensure that overall targets can be reached.
  • Builds relevant market and dealer monthly reports to monitor and steer target achievements for Parts, Motorcycle Accessories and Rider Equipment on market and retailer level.
  • Defines strategic targets and framework for mid- and long-term aftersales business
  • Communicates new products and implements the necessary activities for the best exploitation of the motorcycle park in the market and the increase of customer retention in After sales.
  • Undertakes and builds regular price comparison studies to ensure the positioning and pricing our Motorrad offerings are competitive and maximize sell through and profitability
  • Ensures that measures and processes to improve the After sales business are well implemented, especially regarding organizational, administrative or Parts and Accessories inventory management. 
  • Seeks and promotes synergies with the car Aftersales department.
  • Liaises with BMW Motorrad logistics department on critical parts issues.
  • Handles customer After sales complaints by establishing a proper customer care process.

 

Technical, Regulatory, and Compliance

 

  • Establishes appropriate customer breakdown assistance measures (e.g. Mobile Service, Service Card, etc.) within the framework of the international standard of service
  • Coordinates all activities associated with service actions initiated by BMW EX regarding campaigns/stop deliveries, and retailer service campaigns and recalls and evaluates their impacts on the risk to the business by informing EX-V4-CA management.
  • Investigates solutions to mitigate the risks to the business due to recalls, compliance issues, etc.
  • Prepares, reviews, monitors mandated reports, prepares documentation for safety and emissions recall campaigns, enforcement responses and requests for technical information.
  • Reviews and analyzes current and future vehicle regulatory activities involving international harmonization of safety standards and regulations and represents BMW Motorrad Canada in regulatory forums
  • Assists BMW EX Compliance Engineering group by reviewing and providing feedback in regards to new and improved BMW Motorrad vehicle/equipment designs with regard to safety implications and regulatory compliance, and ensures that BMW technologies are considered for Canadian compliance.
  • Ensures corporate adherence to all emission standards, and monitor fuel consumption ratings and mandated requirements.
  • Attends technical meetings and hearings (Transport Canada, Environment Canada, MMIC) and provides reports and feedback to appropriate BMW Motorrad personnel.
  • Provides technical liaison between BMW Motorrad Canada and various governmental agencies, associations and professional groups.

 

Marketing

 

  • In collaboration with Marketing Manager, plans and implements specific brand and tactical campaigns to achieve and optimize CA annual aftersales targets

 

Dealer Development

 

  • Monitors dealer networks’ performance and analyses competitors’ activities by gathering valuable information through various channels (MIS or others where available).
  • In collaboration with Retailer Development Manager ensures dealer has adequate space for workshop facilities and all necessary and required fit out throughout the dealership , including merchandising fixtures and other interior equipment to display parts, accessories, and rider equipment appropriate for their volume expectations and overall space
  • In collaboration with Retailer Development Manager provides guidance on Visual Merchandising and other related training programs to highlight product offerings and support overall sales achievement

 

Qualification

 

  • University degree (Business Administration, Management) or high-level technical certificat

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Company

BMW Group

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