Sales Enablement Growth Strategy Senior Manager

About this role:

Wells Fargo is seeking a Business Growth Strategy Senior Manager to support development of sales activation strategies and content delivery in Sales Enablement as part of the National Sales Team for the Commercial Bank. This role will be critical to the assessment and rollout of new enablement tools and processes. Learn more about the career areas and lines of business at wellsfargojobs.com.

In this role, you will:

• Analyze and recommend enablement solutions and tools that align with organizational initiatives, business needs, and outcomes that tie to sales effectiveness

• Oversee the identification of client success stories, benchmarks, and other actional client insights. Coordinate target lists for client engagements and sales-driven campaign target lists

• Collaborate with business partners and senior leadership to inform marketing, training, and product activation strategy

• Develop buyer personas, identify content gaps, and measure content effectiveness

• Design and implement outreach strategies to improve demand generation (email marketing, automated lead triggers, etc)

• Continuously identify and implement new tools, processes, and strategies to enhance sales team performance

• Provides strategic leadership in driving the adoption of technologies, tools, and processes. Acts as primary business process champion for technology and tool implementations

• Lead, mentor, and develop a team and establish a culture of collaboration and ongoing process improvement through clear performance expectation setting and coaching

• Partner with sales teams to make them more efficient and effective

• Provide insights into performance by identifying key areas of opportunity

• Proactively work with the teams they support to execute sales training

• Proactively work with the teams they support to improve their understanding and usage of key sales enablement tools

• Partner with data & analytics team to identify areas of need for additional performance management metrics

• Identify strategy for how to leverage sales activation materials and support execution of tactics to deliver to bankers

Required Qualifications:

• 6+ years of Business Growth Strategy experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

• 3+ years of management or leadership experience

Desired Qualifications:

• 6+ years of Commercial Banking experience in a client facing sales role

• Demonstrated experience coaching and leading sales leaders to meet performance initiatives in adopting sales processes/methods

• Proven ability to lead change, obtain buy-in, and create a forwarding thinking team

• Experience driving large initiatives from framing the problem, conducting research and analysis, and building the business and operational plans

• Demonstrated experience developing and building learning strategies and frameworks to support new hire and continuous learning programs

• Demonstrated analytic skills related to pipeline management and forecasting

• Demonstrated experience in performing productivity analysis, identifying insights that can be communicated to both Sales and Sales Enablement teams to build solutions

• Professional written and verbal communication skills

Job expectations:  

• This position is not eligible for Visa sponsorship 

• This position offers a hybrid work schedule

• Specific compliance policies may apply regarding outside activities or personal investing; affected employees will be expected to provide information to the Wells Fargo Personal Account Dealing Team and abide by applicable policy requirements if hired. Information will be shared about expectations during the recruitment process

• Ability to travel up to 10% of the time 

#commercialbanking 

Location: 

• 550 South Tryon Street - Charlotte, North Carolina 28202 

• 550 South 4th Street - Minneapolis, Minnesota 55415

• 250 E John Carpenter Freeway - Irving, Te