Senior Art Director

Company Description

The community is the creative partner for the new mainstream, growing brands through culturally honest and breakthrough creativity. As an agency rooted in diversity, with 30+ nationalities and more than 79% of the agency self-identifying as diverse, the community understands the new mainstream because they are the new mainstream. A global creative agency founded in 2000, the community’s work sits on a wide spectrum ranging from culturally driven mass-market, to a broadly diverse multicultural approach, to U.S. Hispanic. Partners include Verizon, Volkswagen, Walmart, Bath & Body Works, Mondelez, Netflix, Diageo, Porsche Latin America, and more. The agency’s full-service capabilities include creative that stretches from brand platforms to social-first content, Brand & Business Leadership, Cultural & Brand Strategy, and Production. As an internationally awarded creative agency, the community was Adweek’s 2023 Multicultural Agency of the Year and has been in Ad Age’s A-List seven of the last 11 years, most recently as a Standout Agency in 2022. The agency was also #6 on Fast Company’s Most Innovative Agencies in Advertising list in 2022. And in 2019, the community was named one of Ad Age’s “Best Places to Work,” listed as one of the world’s “Fastest Growing Agencies” by Adweek and recognized as one of the “Top 25 Agencies of the last 50 Years” by Campaign. 

For more information, please visit: https://www.thecommunityagency.com/en-us.   

Job Description

The Community is expanding our Creative teams by hiring a Senior Copywriter to join our team on a full-time basis in our New York office. Talent must be in the US to be considered for this position. The ideal candidate for this position has experience writing for US General Market, National or Global brands in English. 

Under the supervision of and working closely with the Creative Leads, the Senior Copywriter will be responsible for copywriting efforts for agency clients and will work closely with Senior Art Directors to establish the identity and personality of the clients assigned and ensure team’s creative efforts are impactful. 

Additionally, the Senior Copywriter will be involved in all stages of the advertising process including initial idea creation to ensure anticipated creative ideas can be achieved based on the platform, technical and artistic needs, and budgets proposed.  

Responsibilities:

• Contribute to the Creating of succinct concepts that work for bilingual (Spanish) copy for projects inclusive of creative, retail copy, radio, TV scripts, print, out of home, in-store signage, etc.
• Develop, create and execute written communication strategies and tactics for assigned clients.
• Determine tone, style and structure of content based on client’s requirements.
• Collaborate with the creative team on new business pitches to develop and shape brands and their messaging.
• Interact with project teams to ensure tone, style and structure support the concept.
• Actively contribute to strategic brainstorming campaign development, creative brief development and execution.

Qualifications

• 5-7 years of experience working in a copywriting capacity at an advertising agency creating content on large Global clients.
• Prior advertising experience working in the General Market sector; work in other multicultural markets is a plus. 
• Strong conceptual thinking.
• Excellent written and oral communication skills – ability to interact with team and clients in English.
• Ability to travel as necessary for client meetings / shoots, etc.
• Outstanding creativity and ability and strong concept skills.
• Ability to write content and copy in wide variety of styles.
• Ability to communicate effectively with team members and clients.
• Bachelor’s in advertising or communications or foreign equivalent a plus but not required.

Additional Information

As part of our dedication to an inclusive and diverse workforce, la comunidad Corporation (dba "The Community" and a wholly owned subsidiary of Publicis Media) is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hr@thecommunityus.com  or you may call us at +1-305-865-9600.

All your information will be kept confidential according to EEO guidelines.

Compensation Range:  $73,500 - $123,500 annually.  This is the pay range the Company believes it will pay for this p