Director, National Accounts - Club
CELSIUSAbout the role
rand CELSIUS®, a lifestyle energy drink brand born in fitness and a pioneer in the rapidly growing energy category. Celsius Holdings, Inc. also includes Alani Nu, a premium active nutrition and better-for-you brand, further expanding our reach across the health and wellness space.
At Celsius, we pride ourselves in providing our employees with a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders, innovators, and game changers—as every employee is an owner of the CELSIUS® brand upon joining the organization.
Ready to energize your career? Join a team that’s pushing boundaries and redefining what it means to LIVE FIT.
Director, National Accounts - Club
Remote: Open to fully remote candidates
Travel Requirements: This position requires up to 40% domestic travel
This is a driving position. A valid U.S. Driver’s License required; applicants must pass an MVR (Motor Vehicle Record) screening.
People Management Responsibilities: Yes
Role Type: Full-Time
Salary Range: $110,000 – 140,000
Position Overview
Reporting to the SVP, National Key Accounts, the Director, National Accounts is a strategic and executional leader responsible for managing key national retail relationships and leading a team of National Account Managers. This role supports enterprise growth goals by executing customer strategies, building high-impact joint business plans, and aligning cross-functional initiatives across Convenience, Large Format, Club, and other emerging channels. The Director will translate corporate direction into actionable retail plans, guide team performance, and act as a key liaison between field sales, internal stakeholders, and retail customers.
This position requires a highly driven, customer-first leader with strong analytical capabilities, people development skills, and the ability to operate at both a strategic and tactical level. Accounts to be managed include Target, Walmart, Kroger and Albertson’s.
Requirements
- 7+ years of experience in national account management or sales leadership within the CPG or beverage industry, including team management experience.
- Proven ability to manage and grow large-format or convenience channel retail accounts.
- Experience working cross-functionally in matrixed organizations with exposure to Marketing, Finance, Supply Chain, and Field Sales.
- Bachelor's degree required; MBA or advanced degree preferred.
- Strong command of retail analytics tools (IRI, Nielsen, Power BI) and sales reporting systems.
- Excellent leadership, communication, and negotiation skills.
Physical & Travel Requirements
- Must be able to travel ~40%, including multi-day overnight.
- Must be able to lift up to 50 pounds, at times.
- Must live within 1 hour of a major international airport.
Key Responsibilities
Leadership & Team Development
- Lead and coach a team of National Account Managers to deliver executional excellence and customer satisfaction across national accounts.
- Support professional development, performance management, and succession planning within the National Accounts team.
- Foster collaboration across internal departments and with senior leadership to ensure alignment on key initiatives.
Customer & Channel Management
- Oversee assigned national customer portfolios and lead strategic customer engagements with buyers and senior retail leaders.
- Develop and execute account-specific joint business plans, including volume forecasts, investment strategies, promotional calendars, and in-store execution standards.
- Ensure continuity between national strategy and retail execution, translating corporate priorities into tailored customer programs.
Cross-Functional Collaboration
- Act as a conduit between SVP-level strategic planning and field-level execution.
- Collaborate with Finance, Marketing, Field Sales, and Operations to support pricing architecture, promotional planning, and supply chain efficiency.
- Partner with DSD network and distribution leadership to address execution gaps, drive performance, and identify growth opportunities.
Sales Forecasting, Analytics & Reporting
- Own the forecasting process for assigned accounts, incorporating field inputs and aligning with supply planning/commercialization.
- Analyze performance using syndicated data (IRI, Power BI, Excel) to identify trends, surface insights, and adjust plans accordingly.
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