Paid Social Senior Associate

<div class="content-intro"><p><strong>We are PMG</strong></p> <p>Named <em>Ad Age</em> Best Places to Work for 11 years in a row and <em>Fast Company</em> Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG leverages business strategy and transformation, creative, media, and insights—as well as its proprietary operating system, Alli—to deliver cutting-edge digital solutions and innovative media strategies.</p> <p>Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Nike, Sephora, Experian, Therabody, Best Western Hotels &amp; Resorts, Creed Fragrances, BNY, Intuit, CKE Restaurants, Travelex, and Whole Foods spans 85+ countries.</p></div><p><strong>Who You Will Be Working With</strong></p> <p>Join a team of innovative thinkers and collaborative problem-solvers who are passionate about the ever-evolving world of paid social media. Our Social team is dynamic, supportive, and dedicated to helping our clients achieve extraordinary results. You’ll work closely with strategists, creatives, data analysts, and technologists to craft campaigns that make a tangible impact on some of the most exciting brands in the industry.</p> <p>We believe in fostering a culture where every team member feels valued, empowered, and inspired to bring their unique talents to the table. At PMG, your voice will be heard, your ideas embraced, and your growth supported every step of the way. If you’re looking for a role that blends cutting-edge innovation with meaningful collaboration, we’d love to welcome you to our team.</p> <p><strong>What You Will Do</strong></p> <ul> <li>Shape and execute paid social strategies that align with client objectives, overseeing budget allocation, media planning, reporting, and forecasting in partnership with cross-functional teams.</li> <li>Manage the setup and trafficking of campaigns across platforms like Meta, TikTok, Pinterest, Snap, and LinkedIn, ensuring best practices and precision in execution.</li> <li>Develop and implement testing frameworks to uncover actionable insights, translating complex data into clear, impactful recommendations for clients and internal stakeholders.</li> <li>Collaborate with PMG teams and platform partners to optimize campaign performance, offering real-time analysis and subject-matter expertise during client interactions.</li> <li>Harness PMG’s proprietary technology, Alli, to streamline workflows, analyze performance data, and unlock deeper campaign insights, contributing to its ongoing enhancement.</li> <li>Take ownership of project timelines and deliverables, ensuring campaig